Between September 11 and 13, the "Precious Flavors of Liaoning" overseas 
promotion campaign, which was jointly held by the Information Office of the 
People's Government of Liaoning Province and the News & Information Center of 
Xinhua News Agency, concluded in great success in South Korea. Shao Yuying, 
Deputy Director of the Publicity Department of the CPC Liaoning Provincial 
Committee, Director of the Information Office of the People's Government of 
Liaoning Province, Party Group Secretary and President of the Liaoning 
Federation of Literary and Art Circles, KIM YOUNGWOO, former Minister of the 
Embassy of the Republic of Korea in China, Sun Wei, President of the China 
Chamber of Commerce in Korea, Wang Xiude, President of the Korea Chinese 
Chamber of Commerce & Industry  and other prominent Chinese and South Korean 
guests attended the event.

In 2021, the Northeast Asia folk gastronomic culture exchange week campaign, 
hosted under the "Precious Flavors of Liaoning" brand, was hosted in the five 
cities of Shenyang, Dandong, Panjin, Zhuanghe and Dalian of Liaoning Province. 
In 2022, the "Precious Flavors of Liaoning" program landed in Japan and whipped 
up a flurry of excitement for Liaoning culinary culture in Tokyo. This year, 
the "Precious Flavors of Liaoning" campaign took place in South Korea, where 
gastronomy was featured as focal point in various thematic activities such as 
"Taste Foods and Make Friends in Dong Seoul University", "Liaoning Culinary 
Skills Exchange" and "Dialogue between Liaoning Barbecue and Korean Barbecue". 
Guests from different parts of Chinese and South Korean societies engaged in 
discussions and interchanges about food, tourism and culture with the event 
serving as a bridge of friendship for both sides, while also further elevating 
the overseas cultural image and international influence of Liaoning Province.

In the Unique Liaoning Ingredients Exhibition Zone, various high-quality 
products and specialties from around the province was showcased, including more 
than 40 celebrated items like Yuyuan pickled vegetable, Nongfeng rice, Hongqiao 
cordyceps militaris, Liaoyang Lingxiushan black chokeberry beverage, etc. The 
event facilitated the exposure of Liaoning foods and drinks abroad and 
functioned as a platform conducive to the development of the Liaoning F&B 
industry.

Source: News & Information Center of Xinhua News Agency

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   Caption: Precious Flavors of Liaoning