Country for PR: China
Contributor: PR Newswire Asia (China)
Thursday, February 07 2019 - 13:00
AsiaNet
HONOR View20 takes users on an unseen journey with 48MP AI Ultra Clarity photography
HONG KONG, Feb. 7, 2019 /PRNewswire-AsiaNet/--

- Launch of 'See The Unseen' photography challenge to highlight the  
  capabilities of the HONOR View20's world first 48MP camera
- Partnered with Murad Osmann and Jack Morris to illustrate the phenomenal 
  photographs made possible by this unrivaled technology 
- Photographs featured on HONOR Gallery, a dedicated online photographic 
  community for HONOR smartphone users

HONOR, a leading smartphone e-brand, today launched a special 'See The Unseen'  
photography challenge to showcase the capabilities of the HONOR View20's 
impressive 48MP AI Ultra Clarity camera, which is able to capture an incredible 
amount of detail. The challenge encourages users to use this revolutionary 
technology to discover compelling stories, capture vivid experiences, and push 
the limits of their creativity.

Photo - https://photos.prnasia.com/prnh/20190207/2364468-1-a 

For smartphone photography, nothing is more important than photo quality and 
clarity, and HONOR View20 is bringing these measures to new highs. The rear 
camera of the HONOR View20 is the first ever to be powered by the Sony IMX586 
stacked CMOS image sensor, which features 48 effective megapixels on a 1/2-inch 
sensor unit to deliver excellent image quality. As a result, you'll see richer 
details and more vibrant colors in the AI-optimized shots taken with the HONOR 
View20. In addition, the dual-NPU and dual-ISP Kirin 980 chipset has improved 
the image and camera processing capabilities of the phone by 134% and 46% 
respectively. Combined with the already astonishing power of the camera's 48MP 
sensor, the result is unprecedented mobile photography potential.

The 'See The Unseen' photography challenge is supported by star Instagram 
travel blogger Jack Morris, the face of the travel blog Do You 
Travel(http://doyoutravelphoto.com/) which attracts over 2 million followers; 
and Murad Osmann, one half of travelling Instagram-couple Murad and Nataly, of 
the web phenomenon #FollowMeTo. 

Photo - https://photos.prnasia.com/prnh/20190207/2364468-1-b 

Both Jack and Murad will be campaign mentors and judges during the two-month 
photo-challenge campaign involving three key themes: 'Unseen Love'; 'Unseen 
Heroes'; and 'Unseen World', to encourage HONOR users to discover the countless 
stories and adventures that surround them wherever they are in the world.

Each week during the campaign, mentors Jack and Murad will select the most 
interesting of the submitted pictures, which will feature on the HONOR Gallery, 
a dedicated online photographic community for HONOR smartphone users, and HONOR 
social channels together with a background story to accompanying the shot. 
Competition entries can win exciting prizes including the latest HONOR View20 
smartphones.

In 2018, HONOR's strong business performance saw a 170% YoY increase in 
overseas markets. To further drive the business growth, HONOR officially 
announced its brand upgrade at the HONOR View 20 Global Launch in Paris, which 
revealed the new logo with moving color, the new slogan of "HONOR MY WORLD" and 
all-new partnerships with brands loved by global youth. The 'See The Unseen' 
photography challenge and HONOR Gallery have also been developed as part of 
HONOR's brand upgrade to satisfy the growing needs of global youth. 

To find out more about HONOR and join the 'See The Unseen' photography 
movement, entrants can post their pictures using the hashtags #SeeTheUnseen and 
#HONORMade on Instagram, or upload submissions to HONOR Gallery at 
https://www.hihonor.com/global/events/honorview20-photo-contest/ 

About HONOR 

HONOR is a leading smartphone e-brand. The brand was created to meet the needs 
of digital natives through internet-optimized products that offer superior user 
experiences, inspire action, foster creativity and empower the young to achieve 
their dreams. In doing this, HONOR has set itself apart by showcasing its own 
bravery to do things differently and to take the steps needed to usher in the 
latest technologies and innovations for its customers.

For more information, please visit HONOR online at www.hihonor.com or follow us 
on:

https://www.facebook.com/honorglobal/ 
https://twitter.com/honorglobal 
https://www.instagram.com/honorglobal/ 
https://www.youtube.com/c/honorofficial/ 

Photo Caption: 
1. ‘See The Unseen’ photography challenge featured on HONOR Gallery
2. Shot by Murad Osmann on HONOR View20 at Pura Lempuyang Temple, Bali

Source: HONOR
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