Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Monday, February 18 2019 - 13:39
AsiaNet
MP International Acquires Significant Stake in FUTR
SINGAPORE, Feb. 18, 2019/PRNewswire-AsiaNet/--

MP International, part of the Pico Group, today announced the acquisition of a 
significant stake in FUTR Group (formerly Millennial 20/20), the global trends, 
innovation and summit business exploring the future of retail, marketing and 
commerce in Asia, Europe and the US. The move comes after three years of 
significant growth for FUTR Group. FUTR will continue to be led by the 
co-founders Rupa Ganatra and Simon Berger.

FUTR Group is a global year-round platform covering the future trends shaping 
retail, marketing and commerce, including Advertising, AR, Artificial 
Intelligence, Data, Marketing, Mobile, Retail, Robotics, Social, Video, Voice, 
VR and more. FUTR Summits (in Asia, Europe and the US) evolves each year to 
cover the freshest thinking, the most immersive showcases, cutting-edge 
stories, practical insights and real-time case studies of how the industry is 
evolving to meet the needs of our ever-changing consumers. The annual 
gatherings host 3,000 delegates, including 50% of which are brands, retailers 
and corporates, in London, New York and Singapore, with new locations to be 
announced for 2020. FUTR Insights, FUTR Immerse and FUTR Innovate offer 
year-round touchpoints for those wanting to innovate, remain relevant and keep 
ahead of the curve in an ever-evolving consumer landscape.

Leveraging on a track record in experiential design and marketing that spans 
half a century, Pico creates immersive audience engagements by harnessing the 
power of technology, content and production capabilities -- delivering 
extraordinary experiences to millions of people around the World. Pico Group's 
strength is inspired by the diversity of their 2,000 professionals working in 
40 major cities worldwide and from the depth of their understanding of 
different cultures and industry practices. Pico is a global leader empowered 
with the capability to achieve their clients' missions across multiple 
activation platforms -- from conference management, exhibitions and events, 
retail, sports marketing and overlays, themed environments, visual identity, 
and venue management and consultation; to content amplification and sponsorship 
activation. 

Commenting on the acquisition, Jason Ng, Executive Director of MP International 
said ''We see great synergy and potential growth in our partnership with the 
FUTR Group. Using our combined knowledge and experience with innovation, future 
trends and insights across multiple industry sectors, platforms and 
territories, we will further expand the value proposition of FUTR for our 
clients."

"We have seen tremendous organic growth over the last three years and are very 
pleased to partner with Pico to take it to the next level, especially in 
regions like Asia where Pico's presence and reputation is second-to-none. They 
have extensive experience and a superb track record in supporting growth 
businesses in our industry." Rupa Ganatra, co-founder of FUTR Group said. 

For more information on FUTR, please visit www.futr.today

For media clarifications, please contact:

For Pico Group & MP International

Vincent YAP
Strategic Marketing Director
+65-6389-6620  
vincent.yap@mpinetwork.com
www.mpinetwork.com

For FUTR Group 

Lucy CUTHBERT
Event Director
lucy@futr.today
www.futr.today

About MP International

Trusted since 1987, MPI embodies more than a quarter century of event building, 
marketing and management experience in both Eastern and Western cultures, 
practices, and business philosophies. We bring world-class talent, industry 
expertise, and incredible enthusiasm into the design and management of 
extraordinary online-to-offline experiences for your organisation.

MPI is part of Pico Group, a global group of agencies specialising in engaging 
people, creating experiences and activating brands for businesses, institutions 
and governments. As part of the Pico group, MPI has unlimited access to a wide 
network of industry contacts and resources. Pico Far East Holdings has been 
listed on the Hong Kong Stock Exchange since 1992.

About FUTR Group

FUTR Group is a global year-round platform covering the future trends shaping 
retail, marketing and commerce, including Advertising, AR, Artificial 
Intelligence, Data, Marketing, Mobile, Retail, Robotics, Social, Video, Voice, 
VR and more. 

FUTR Summits (in Asia, Europe and the US) evolves each year to cover the 
freshest thinking, the most immersive showcases, cutting-edge stories, 
practical insights and real-time case studies of how the industry is evolving 
to meet the needs of our ever-changing consumers. The annual gatherings host 
3,000 delegates, including 50% of which are brands, retailers and corporates, 
in London, New York and Singapore, with new locations to be announced for 2020. 

FUTR Insights, FUTR Immerse and FUTR Innovate offer year-round touchpoints for 
those wanting to innovate, remain relevant and keep ahead of the curve in an 
ever-evolving consumer landscape.

Annex: FUTR Asia Summit

Photo - https://photos.prnasia.com/prnh/20190215/2376847-1-a
FUTR Day 1
 
Photo - https://photos.prnasia.com/prnh/20190215/2376847-1-b
SG Millennial 2020

SOURCE  MP International
Translations

Vietnamese