Country for PR: United States
Contributor: PR Newswire New York
Friday, March 01 2019 - 11:00
AsiaNet
STRATACACHE Announces Opening of New Scala China Customer Center in Shanghai
DAYTON, Ohio, Mar. 1, 2019 /PRNewswire-AsiaNet/ --

STRATACACHE today announced the opening of a new China Customer Center in 
Shanghai for Scala China, part of the STRATACACHE family of marketing 
technology companies. The new office announcement follows STRATACACHE's 2018 
acquisition and rebranding of Scala China and further strengthens STRATACACHE's 
commitment to high-rate growth and client support in the Asia-Pacific region 
with a specific focus on China.

Logo - https://mma.prnewswire.com/media/659530/STRATACACHE_Logo.jpg 

The Scala Customer Center houses offices for 25 new Scala China employees 
including additions to the team in Professional Services, Engineering, Research 
and Development, Sales, Marketing and Support. Scala China also maintains a 
250,000 square foot manufacturing and operations center in Ningbo, producing 
all-in-one intelligent computing and tablet devices. 

The new Shanghai center accelerates STRATACACHE's commitment to customer 
success and innovation in China. "We are continuing collaboration with existing 
and new customers and partners in this world class city, enabling rapid 
innovation and partnership to introduce new products and solutions into the 
growing Chinese market," said Chris Riegel, CEO of STRATACACHE. 

"Establishing a Customer Center in Shanghai further strengthens our position as 
a global leader in digital signage and opens significant new doors in China," 
said Manish Kumar, Managing Director & SVP of the Asia-Pacific Region. "The new 
office space allows us to have a strong engineering and support team in a 
flagship retail city. Shanghai is directly involved in the evolution of retail 
technology throughout the Asia-Pacific region. Shanghai enhances our ability to 
offer local support in China, while closely overseeing our growing Chinese 
business. Leading retailers and brands see that our investment in 
infrastructure and growth in China and Asia-Pacific uniquely positions us to 
assist in their success."  

Shanghai will also serve as the first host city for an upcoming Scala 
Customer/User Forum in 2019, to be held on a regular basis in major cities 
across China. Scala, a company in the STRATACACHE family with a 30+ year 
history driving large-scale digital signage projects around the world, is the 
lead brand for STRATACACHE in Europe and Asia. The acquisition and strategic 
rebranding of Scala China strengthens not only the global STRATACACHE service 
delivery capability but also the innovation and new product development 
capabilities of Scala and STRATACACHE globally. STRATACACHE'S commitment to 
Asia-Pacific regional growth is supported by the June 2018 announcement of a 
new India headquarters in Bangalore and a February 2019 announcement of a new 
regional headquarters in Singapore.

Read more about STRATACACHE and Scala's growth at 
www.stratacache.com/category/news/. 

About STRATACACHE 
STRATACACHE provides scalable customer experiences, empowering retailers to 
learn deeply about their customers' shopping preferences and behaviors, 
allowing for personalized shopper interaction. Our solutions deliver consumer 
activation at the point-of-decision, generating new sales opportunities and 
enhanced retail profitability. With 3 million+ software activations globally, 
we power the biggest digital networks for the world's largest brands. Across 
the STRATACACHE family of complementary digital media/ad tech solution 
companies, we have the technology, expertise and track record to bring retail 
innovation that delivers results. Learn more about the STRATACACHE family at 
www.stratacache.com, on Twitter @STRATACACHE ( 
https://c212.net/c/link/?t=0&l=en&o=2389837-1&h=106721900&u=http%3A%2F%2Ftwitter.com%2FSTRATACACHE&a=%40STRATACACHE 
) or on Facebook ( 
https://c212.net/c/link/?t=0&l=en&o=2389837-1&h=1464091848&u=https%3A%2F%2Fwww.facebook.com%2FSTRATACACHE%2F&a=Facebook 
).

SOURCE: STRATACACHE

CONTACT: Andrea Poley, andrea.poley@scala.com
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