Country for PR: China
Contributor: PR Newswire Asia (China)
Friday, May 17 2019 - 12:00
AsiaNet
Movico enters into a strategic alliance with People & Story for advancing into the Vietnamese webtoon and web novel market
SEOUL, South Korea, May 17, 2019 /PRNewswire-Asianet/ --

- Supplying the webtoons and web novels of People & Story to Vinatoon and 
jointly advancing into the Vietnamese market

Movico (www.vinatoon.co.kr co-CEOs Kim Joong-hwan and Lee jin-woo), the first 
webtoon service provider in Vietnam, announced on April 23 that it decided to 
make inroads into the Vietnamese webtoon and web novel market together with 
People & Story (www.touchbook.co.kr CEO Kim Nam-cheol), specializing in webtoon 
and web novel contents, and entered into a strategic alliance.

Movico introduced Vinatoon (www.vinatoon.com), the first webtoon service in 
Vietnam, last April, and is receiving attention from the Korean and Vietnamese 
cartoon/webtoon industry.

People & Story became a major contents supplier as it provided more than 40 
webtoons to 'comicola,' a Vietnamese webtoon site, and among them, 'Born as the 
king's daughter' recorded 280,000 cumulative page views in just a month after 
its opening, and was ranked No. 1 in paid webtoon sales, receiving a lot of 
attention in the Vietnamese market.

The two companies are planning to make inroads into the Vietnamese webtoon and 
web novel market together through this strategic alliance. 

The key works of People & Story are already supplied to Vinatoon 
(www.vinatoon.com.vn), which is operated by Movico, and web novel contents will 
also be serviced in the future.

In addition, they decided to combine the competencies of the two companies, 
which are actively engaged in webtoon service platforms and contents in 
Vietnam, and launch services on various online service platforms and expand 
their business, including distribution of contents.

Kim Nam-cheol, CEO of People & Story, said, "Jointly with Movico, which is 
operating a service platform in the Vietnamese market, we will capitalize on 
the synergies and expand the market more aggressively."

Lee Jin-woo, CEO of Movico, said, "We are continuously discussing opportunities 
to introduce excellent Korean webtoon and web novel contents to Vietnamese 
readers, and capitalize on good contents to cooperate with service platforms in 
other areas, e.g. e-books and mobile carriers in Vietnam."

SOURCE:  Movico
Translations

Vietnamese