Country for PR: United States
Contributor: PR Newswire New York
Thursday, June 06 2019 - 14:00
AsiaNet
Freshworks Joins Hands With OrangeOne Corporation, to Aid Digital Transformation of Businesses in Japan
TOKYO, June 6, 2019 /PRNewswire-AsiaNet/ --

OrangeOne Corporation( 
https://c212.net/c/link/?t=0&l=en&o=2486839-1&h=980785429&u=https%3A%2F%2Fwww.orangeone.jp%2F&a=OrangeOne+Corporation/ 
), a leading software services provider in Japan offering localization and 
distribution for overseas products, partners with Freshworks( 
https://c212.net/c/link/?t=0&l=en&o=2486839-1&h=1107504681&u=https%3A%2F%2Fwww.freshworks.com%2F&a=Freshworks 
), a global innovator in customer engagement software. As a strategic partner 
to expand in Japan, OrangeOne will be offering Freshworks' suite of products 
including Freshdesk, the award winning helpdesk software( 
https://c212.net/c/link/?t=0&l=en&o=2486839-1&h=3480218646&u=https%3A%2F%2Ffreshdesk.com%2Fgeneral%2Ffreshdesk-wins-customer-support-software-awards-2018-blog%2F&a=award+winning+helpdesk+software 
), and an integrated 'Freshworks 360' solution. The partnership will come into 
effect on June 6, 2019.

Logo - https://mma.prnewswire.com/media/709055/freshworks_Logo.jpg

Freshworks is at the forefront of customer engagement. As of April 2019, 
Freshworks has doubled its customer base over the last two years, in APAC. The 
company offers a 360-degree suite of products which  enable digital 
transformation of enterprises. The user-friendly business solutions provided by 
Freshworks include cloud-based customer support, IT service management 
solution, CRM, call centre software, internal collaboration tools, and 
marketing automation solutions, for enterprises of all sizes and are widely 
used by fast growing companies in the region across  automobile, hospitality, 
e-commerce, consulting and IT sector.

Outside of Japan, Freshworks has an extensive partner and reseller network in 
the APAC region covering prominent regions like Singapore, Malaysia, Thailand, 
Philippines, Indonesia, Vietnam, Hong Kong and Korea.  In Japan, Freshworks 
products are used by companies across sectors such as, International 
recruitment group- JAC Recruitment, leading tourism management group- Hokkaido 
Tourism Management, LINE MAN- an on-demand assistant app for professional 
services from Line Corporation, automobile trading company - SBT Japan, among 
others.

Japan recognizes challenges of legacy IT systems that companies are facing in 
achieving digital transformations. As per a *study( 
https://c212.net/c/link/?t=0&l=en&o=2486839-1&h=3235301538&u=https%3A%2F%2Fwww.meti.go.jp%2Fenglish%2Fpress%2F2018%2F0907_004.html&a=study%2C 
), companies need to develop strategies for the utilization of digital 
technologies in their businesses. Establishing internal systems and frameworks 
for implementation of such strategies is critical for their success.  According 
to Industry reports( 
https://c212.net/c/link/?t=0&l=en&o=2486839-1&h=3157652148&u=http%3A%2F%2Fwww.group.fuji-keizai.co.jp%2Fpress%2Fpdf%2F180730_18066.pdf&a=Industry+reports 
), the software market in Japan is expected to reach JPY 1734.9 billion by 
2022, and SaaS will contribute nearly JPY 641.2 billion to this.

OrangeOne Corporation will pursue opportunities to offer the multi-product 
customer engagement suite, implement sales growth by cross-selling and 
introduce potential businesses to Freshworks' user friendly software.  In 
addition to driving sales, the company will provide dedicated onboarding and 
customer support to clients of all sizes. 

Sidharth Malik, Chief Revenue Officer, Freshworks, said, "We are excited to be 
a part of the digital transformation journey of Japan, which is one of the most 
customer-centric countries in the world. Our brand promise of delivering 
'Customer-For-Life Software' aligns with the Japanese culture of 'Omotenashi', 
that is striving to offer the best customer experience. Our partnership with 
OrangeOne is the ideal way to empower Japanese businesses craft such 
experiences." 

Shin Kasugahara, CEO of OrangeOne corporation, "In recent years, Japanese 
companies of all sizes including startups, SME and large enterprises, have 
started to recognize customer engagement as a critical challenge. Most CX 
products are either too expensive or complicated and it takes a lot of effort 
and cost to understand and deploy the system. In some cases,  inexpensive 
products with a DIY approach deter companies without the technical knowledge to 
adopt. As a result, we often hear that companies hesitate to deploy the system 
or give up early. Freshworks products are ideal for any company, regardless of 
size. The company's design philosophy of delivering simple to use products and 
customer centric pricing models makes it a preferred choice for businesses."

Anand Venkatraman, VP of Global Partnerships at Freshworks, said, "OrangeOne is 
dedicated to enabling businesses deliver unparalleled experiences. Their 
expertise in implementing cloud software solutions coupled with their strong 
reach in the region makes this partnership symbiotic. We see a lot of potential 
in the Japanese market as we scale our operations in the region and will 
continue to serve businesses striving to build lasting relationships with their 
customers."

Mr. Silvester Colin, Group CIO, JAC Recruitment( 
https://c212.net/c/link/?t=0&l=en&o=2486839-1&h=870091995&u=https%3A%2F%2Fwww.jac-recruitment.in%2F&a=JAC+Recruitment 
), one of the long standing international recruitment groups in Japan, 
commented on the experience of using Freshworks, "We deployed Freshservice, 
Freshworks' ITSM software almost two years ago in order to improve our handling 
of internal user support requests. Having done so, we are now far better able 
to distribute tasks amongst the support team, track current workload and assess 
resource requirements in relation to company growth. Transparency with the 
users has improved along with vastly increased "self-service" resources. All of 
which has led to an increase in user satisfaction." 

*Source: Report on Digital Transformation: Overcoming of '2025 Digital Cliff' 
Involving IT Systems and Full-fledged Development of Efforts for Digital 
Transformation (Ministry of Economy, Trade and Industry of Japan) 
https://www.meti.go.jp/english/press/2018/0907_004.html 

About Freshworks
Freshworks provides customer engagement software to businesses of all sizes, 
making it easy for customer support, sales and marketing professionals to 
communicate more effectively with customers and deliver moments of wow. 
Freshworks offers a full suite of SaaS (Software as a Service) products that 
create compelling customer experiences and lets businesses share a 360-degree 
view of relevant customer information internally. 

Founded in October 2010, Freshworks Inc. is backed by Accel, Tiger Global 
Management, CapitalG, and Sequoia Capital India. Freshworks is a 2,000 + team 
headquartered in San Mateo, California, with global offices in India, UK, 
Australia, and Germany. The company's cloud-based suite is widely used by over 
150,000 businesses around the world including the NHS, Honda, Rightmove, Hugo 
Boss, Citizens Advice, Toshiba and Cisco. For more information, please visit 
www.freshworks.com 

About OrangeOne
Founded in 2006, OrangeOne has been developing a variety of businesses under 
the mission of "Enjoy and Transform Business with IT." Currently, the company 
is operating businesses based on two pillars: the Change Management Business, 
which uses certain technologies to support from planning to deployment and 
operation of businesses that are at the cornerstone of a company's strategic 
transformation, and the Cloud Distribution Business, providing overseas 
cloud-based products to businesses in Japan, in a manner suited to Japanese 
culture.

The company's major customer includes NTT DOCOMO, Dynabook, SoftBank, Recruit, 
Communications Networks, Sofmap, BicCamera, NTT TechnoCross, and transcosmos. 
Major projects include Windows10 management business operated by a 
collaboration between Dynabook and OrangeOne, and NTT DOCOMO's remote support 
service "Anshin Enkaku Support" provided by a collaboration between NTT DOCOMO, 
RSUPPORT Korea and OrangeOne.

Media Contact:
Nikunj Kewalramani
Email: nikunj.kewalramani@freshworks.com

Logo - https://mma.prnewswire.com/media/897615/Freshworks_OrangeOne_Logo.jpg
 
SOURCE: Freshworks
Translations

Japanese