The widely-anticipated "2019 Global Esports Conference" commenced in Shanghai 
on August 3. The conference, led by the government, gathered leading industry 
figures to discuss issues facing the global esports industry, including the 
overall infrastructure, productization and commercialization, as well as new 
growth points for the industry as a whole. 

Chi Yufeng, chairman of Perfect World Investment & Holding Group, attended the 
event and delivered a speech, saying, "Perfect World has always been looking 
for a new way somewhere between games and traditional sports as an entry point 
into the world of esports. The esports business will be one of the most 
important new directions for the company."

https://photos.prnasia.com/prnh/20190806/2544484-1
(Perfect World Investment & Holding Group chairman Chi Yufeng)

Esports, a new industry that has been increasing in popularity in recent years, 
owes its popularity not only to the growing public interest, but also to the 
huge advances in the technologies that drive the sector's development. Mr. Chi 
believes that esports may have first been a derivative of video games, but has 
since grown into a brand new field completely apart from that of gaming. Its 
future potential should be examined chiefly from the perspective of sports. 

Mr. Chi compared the NBA and DOTA2 as an example to show how esports can be 
comparable to traditional sports in terms of the business model, the 
competitive aspects and the visual appeal, demonstrating its great potential. 

As for the future development trend, Mr. Chi said that "5G will be a big boost 
for esports, while its integration into many platforms will open up many other 
possibilities, especially as a vehicle to spread Chinese culture around the 
world."

Perfect World is one of the first companies to operate and manage esports 
products and events in China. With the successful operation of well-known 
esports products, including DOTA2 and Counter-Strike: Global Offensive (CS: 
GO), and related events, the company has created and improved its own 3D event 
system and accumulated rich experience in the management of world tournaments. 

The International DOTA2 Championships (TI9) is around the corner, which will be 
held in Shanghai this August. It the first time that the tournament is held in 
China and it has the largest prize pool at a single esports event ever. Perfect 
World, the service provider of DOTA2 in mainland China, will leverage its 
competence to assist in holding this grand event.

The annual Global Esports Conference is a key event both inside and outside of 
the esports industry. This year's conference not only sparked off pioneering 
insights on the development of the global esports industry, but also hosted the 
inauguration of Shanghai Esports Week. It also announced standards for the 
construction and operation of esports venues, alongside supporting policies for 
the esports industry of Pudong New Area. These moves will help establish 
Shanghai as the "esports capital" of the world.


SOURCE: Perfect World Co., Ltd.

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   Caption: Perfect World Investment & Holding Group chairman Chi Yufeng