Country for PR: United States
Contributor: PR Newswire New York
Friday, August 16 2019 - 09:00
AsiaNet
Gold's Gym Finalizes Master Agreement for Australia and New Zealand
DALLAS, Aug. 16, 2019 /PRNewswire-AsiaNet/ --

-- Iconic fitness brand's latest expansion deal confirms plans for continued 
growth in Australia as well as its landmark entry to the New Zealand market

Gold's Gym, the world's trusted fitness authority, recently entered into a new 
master franchise agreement for brand development in Australia and New Zealand 
with Australian investment group Colour Capital. According to the deal, Colour 
Capital's development commitment entails a minimum of 30 new locations in 
Australia and a minimum of 10 new locations in New Zealand. 

Logo - https://mma.prnewswire.com/media/639044/Golds_Gym_Logo.jpg 

In addition to the development of new units, through this deal Colour Capital 
will acquire the master rights to Gold's Gym's six directly franchised gyms 
currently open and operating in Australia: Fyshwick, Mandurah, Miranda, North 
Sydney, Port Kennedy and Rockingham. New Zealand is an entirely new territory 
for the Gold's Gym brand. 

"Through this partnership with Colour Capital, we now have the opportunity to 
not only grow Gold's Gym's Australian presence exponentially, but to expand 
into the exciting New Zealand market as well," said Adam Zeitsiff, President 
and CEO of Gold's Gym. "We look forward to working closely with Matt Hope and 
his team to deliver to these wonderful countries the best of what our global 
brand has to offer."

Founded in 2005 and based in the Sunshine Coast, Colour Capital specializes in 
franchise growth and management. While Colour Capital's franchising portfolio 
is extensive across other verticals, this deal with Gold's Gym marks the 
investor's inaugural entry to the fitness industry. 

"As we researched options for expanding our portfolio by stepping into the 
health and wellness space, we immediately recognized an opportunity in the 
fitness markets of Australia and New Zealand that only the legendary Gold's Gym 
brand can fulfill," said Matt Hope, CEO of Colour Capital. "In the months since 
we began working with Gold's Gym, we've already seen what an invaluable 
resource this experienced team's support will be to us, and we are excited to 
continue our efforts with them as we work to grow the brand's presence in these 
two countries."

As Colour Capital begins putting in place the infrastructure necessary for 
their expansion efforts, Gold's Gym will work closely with the partner to make 
their transition to master franchise ownership of the previously directly 
franchised Gold's Gym locations in Australia as seamless as possible. 

For more details about Gold's Gym franchising opportunities, visit 
https://franchising.goldsgym.com/.

About Gold's Gym
Gold's Gym has been the world's trusted fitness authority since 1965. From its 
beginning as a small gym in Venice, California, Gold's Gym has grown into a 
global icon with more than 700 locations serving 3 million people across six 
continents each day. Featuring personalized transformation plans, 
state-of-the-art equipment, certified personal trainers, a diverse group 
exercise program and a supportive, motivating environment, Gold's Gym delivers 
the most dynamic fitness experience in the industry. The Gold's Gym experience 
recently expanded to include BOOTCAMP group training as well as GOLD'S 
STUDIO(R) -- which gives members access to boutique-style classes like GOLD'S 
FIT(R), GOLD'S BURN(TM) and GOLD'S CYCLE(TM), all under one roof -- along with 
GOLD'S AMP(TM), the first digital personal training app from a brick-and-mortar 
gym. More than a gym, Gold's Gym combines coaching, community and more than 50 
years of fitness expertise to help people around the world achieve their 
potential through fitness. 

For more information, please visit www.goldsgym.com, www.facebook.com/goldsgym 
or www.twitter.com/goldsgym. 

SOURCE Gold's Gym

CONTACT:  August Anderson; 1-404-455-2605; august@bizcompr.com