- Donate a Happy Bus for those living outside the town with limited access to 
public facilities in Qui Nhon 
- Provide funds for the maintenance of cataract surgery equipment for Qui Nhon 
residents 
- Run various CSR campaigns through Amorepacific's brands including LANEIGE and 
Innisfree

Global beauty company Amorepacific (CEO and Chairman Suh Kyung-bae) had a 
delivery ceremony of a large sized bus to be used for residents in Qui Nhon, 
Binh Dinh, Vietnam together with the provision of funds for medical equipment 
maintenance, which worth VND 3.8 billion (about KRW 200 million) on September 
17, 2019.

Photo - https://photos.prnasia.com/prnh/20190611/2492892-1-a 
(LOGO)

Photo - https://photos.prnasia.com/prnh/20190919/2585885-1 
(Amorepacific delivered 'Happy Bus' to Qui Nhon, Binh Dinh, Vietnam)

Head of Amorepacific Vietnam, Min Jungki, Vice Chairman of Binh Dinh Provincial 
People's Committee (PPC) Phan Cao Thang, Mayor of Qui Nhon Ngo Hoang Nam, 
Yongsan-gu mayor Sung Jang-hyun and staff from Qui Nhon City Hospital 
participated in the ceremony held at Qui Nhon City Hall, Vietnam.

Qui Nhon has poor transport and communications infrastructure, which makes it 
difficult for those living outside the town and the mobility impaired to access 
medical, administrative and other public services. Teaming up with Yongsan-gu 
Office (Seoul, Korea), the administrative region where Global Headquarter of 
Amorepacific is located, and twinned with Qui Nhon, Amorepacific has continued 
its CSR programs for Qui Nhon residents as part of its effort to make a more 
beautiful world.

Last November, Amorepacific promised a new 45-seater bus for those living in 
the outskirts of the city who were unable to access public services due to the 
lack of transportation infrastructure. It delivered this time the additional 
costs required for finally purchasing the bus, which was named Happy Bus. It 
also contributed VND 722 million (about KRW 37.9 million) for the maintenance 
of the medical equipment that it had donated to the Cataract Treatment Center, 
Qui Nhon City Hospital in 2013 for the treatment of patients suffering from 
cataracts in Qui Nhon ¨C all as part of its continued efforts to provide 
support for Qui Nhon residents.

"We sincerely hope that our CSR programs including the Happy Bus project in 
partnership with Yongsan-gu Office benefit all residents in Qui Nhon. Our 
effort to change the world through beauty will continue throughout Vietnam," 
said Head of Amorepacific Vietnam Min Jungki.

In addition to the CSR program for Qui Nhon, Amorepacific has promoted various 
CSR campaigns for customers and local communities in Vietnam through its 
brands. LANEIGE runs the Refill Me campaign that provides support for children 
in countries suffering from the shortage of water so that they can lead healthy 
lives through the improvement of educational settings and supply of safe 
drinking water, and innisfree has continued with its annual Green Christmas 
campaign that donates part of the proceeds from the sales of Christmas Limited 
Edition for Vietnamese children in need of help. 

Amorepacific has carried out a range of CSR programs and campaigns in pursuit 
of its vision: A MORE Beautiful World. It has worked toward the "20 by 20" 
commitment that aims to support the health, well-being and economic empowerment 
of 200,000 women by 2020 for more beautiful lives of women around the world, 
since this campaign was first declared in 2017. Amorepacific will continue with 
CSR efforts for customers in Vietnam.

SOURCE  Amorepacific