- Three New LYCRA(R) Brand Products to be Exhibited for the First Time 

The LYCRA Company, a global leader in developing innovative fiber and 
technology solutions for the apparel industry, will exhibit its latest products 
designed to meet consumer needs at Intertextile Shanghai, which takes place 
September 25-27. Visitors will have an opportunity to learn about new 
LYCRA(R)FitSense(TM)technology, LYCRA(R) MyFit(TM) fiber, and LYCRA(R)EcoMade 
fiber.

Photo - https://photos.prnasia.com/prnh/20190925/2586144-1-a
(The LYCRA Company at Intertextile Shanghai)


"Our legacy of innovation stretches back to 1958 and the invention of LYCRA(R) 
fiber, the original spandex/elastane fiber," said Julien Born, president, 
apparel, The LYCRA Company. "Today, as The LYCRA Company, we are building on 
that legacy as we continue to invest in new product development and innovation. 
Our goal is to develop breakthrough solutions, like the ones we are showcasing 
at Intertextile, that add tangible value to our customer's products."

Photo - https://photos.prnasia.com/prnh/20190925/2586144-1-b
(Julien Born, President, Apparel, The LYCRA Company)

LYCRA(R) FitSense(TM)technology is a patented water-based dispersion that 
features the same molecule as LYCRA(R) fiber, but in liquid form. This 
revolutionary innovation is screen printed onto fabric containing LYCRA(R) 
fiber to provide lightweight, targeted support across a range of garment types. 
This solution also helps streamline garment manufacturing through the 
elimination of sewn-in panels or extra seams and offers unlimited design 
possibilities for brands and retailers.

LYCRA(R) MyFit(TM)fiber is a patent-pending fiber technology engineered with a 
new polymer designed to deliver improved comfort and fit. The result is greater 
shape tolerance and a customized fit experience for a range of body shapes 
within a size. This exciting innovation is launching at Intertextile by 
invitation only. Select mills, brands and retailers will have the first look at 
this new technology.

As part of its long-term commitment to sustainability and focus on the 
company's Planet Agenda platform, The LYCRA Company is also unveiling 
LYCRA(R)EcoMade fiber at Intertextile. This is the company's first branded 
spandex/elastane product that is made with pre-consumer recycled materials.

Photo - https://photos.prnasia.com/prnh/20190925/2586144-1-c
(The LYCRA Company develop breakthrough solutions that add tangible value to 
customer’s products)

To learn more about The LYCRA Company's newest innovations and its commitment 
to a more sustainable future with Planet Agenda, visit Intertextile Booth E56 
in Hall 4.1, and E55 in Hall 7.2 (Denim). For show information, visit 
Intertextile.com.

About The LYCRA Company

The LYCRA Company innovates and produces fiber and technology solutions for the 
apparel and personal care industries, as well as specialty chemicals used in 
the spandex and polyurethane value chains. Headquartered in Wilmington, 
Delaware, The LYCRA Company is recognized worldwide for its innovative 
products, technical expertise, and unmatched marketing support. The LYCRA 
Company owns leading consumer and trade brands: LYCRA(R), LYCRA HyFitR), 
LYCRA(R) T400(R), L by LYCRA(R), COOLMAX(R), THERMOLITE(R), ELASPAN(R), 
SUPPLEX(R), TACTEL(R), and TERATHANE(R). While The LYCRA Company's name is new, 
its legacy stretches back to 1958 with the invention of the original spandex 
yarn, LYCRA(R)fiber. Today, The LYCRA Company is focused on adding value to its 
customers' products by developing unique innovations designed to meet the 
consumer's need for comfort and lasting performance. For more information, 
visit www.thelycracompany.com.

LYCRA(R),LYCRA(R)FitSense(TM)and LYCRA(R)MyFit(TM) are trademarks of The LYCRA 
Company.

* A complete up-to-date list of our current certifications can be found at 
lycra.com/sustainability.

source: The LYCRA Company