- Will serve the highly-anticipated cricketing extravaganza to fans in 
Continental Europe (Non-Exclusive), SAARC countries (except India), Central and 
South America and Central Asia 

- YuppTV also bags non-exclusive digital rights in Middle East region for the 
Paytm South Africa tour of India 


    YuppTV, the world's leading OTT platform for South Asian content, has 
acquired the digital streaming rights for BCCI Home Season 2019-20. In doing 
so, YuppTV will bring the most-awaited cricketing extravaganza of this year to 
all its users in Continental Europe (Non-Exclusive), SAARC countries (except 
India), Central and South America, and Central Asia. Cricket fans in the 
Middle-East region can also stream the Paytm South Africa tour of India on the 
YuppTV platform.

    Photo: https://mma.prnewswire.com/media/999310/Uday_Reddy.jpg 
  
    Logo: https://mma.prnewswire.com/media/839837/YuppTV_Logo.jpg 

    Commenting on the latest development, Uday Reddy, Founder & CEO – YuppTV, 
said, "We are excited to be enabling live, on-the-go access to all the 
cricketing action unfolding in the much-anticipated BCCI Home Season 2019-20 on 
our platform. By acquiring non-exclusive digital rights to the much-awaited 
cricketing season, we will provide cricket enthusiasts across the world to 
catch their favourite sports stars in action. The development also underlines 
our continued commitment to enabling convenient, real-time access to 
high-octane sporting action to millions of users across the globe."

    Comprising a total of 26 matches, the home season has kicked-off with the 
Paytm South Africa tour of India on September 15, 2019, with a match in 
Dharamsala. Bangladesh, West Indies, Zimbabwe, and Australia will also compete 
for the bragging rights with India on its home soil, before South Africa rounds 
off the home season with a final match in Kolkata on March 18, 2020. All the 
matches will be played within India, across a range of cities including 
Bengaluru, Mohali, Mumbai, Delhi, Pune, Indore, Rajkot, Vizag, Chennai, 
Hyderabad, and Guwahati, among others.

    About YuppTV:

    YuppTV is one of the world's largest Internet-based TV and On-demand 
service provider for South Asian content, offering more than 250 TV channels 
and 3000+ movies in 13 languages. YuppTV, received funding from Emerald Media, 
a Pan-Asian platform established by leading global investment firm KKR for 
investing in the media and entertainment sector, wherein Emerald Media acquired 
a significant minority stake in the company for US$50mn. YuppTV had earlier 
raised its Series A round of funding from Poarch Creek Indian Tribe of Alabama.

    YuppTV is currently ranked #1 Internet Pay TV platform for Indians living 
abroad and the largest Internet TV platform from premium content availability 
in India. YuppTV is the most downloaded Indian SmartTV app and it also boasts 
of 13 million mobile downloads with 4.0 user rating.

    Visit www.yupptv.com for more information.

    Source: YuppTV