Country for PR: China
Contributor: PR Newswire Asia (China)
Wednesday, October 09 2019 - 00:17
AsiaNet
Xinhua Silk Road: China's largest desert off-road festival attracts 1.2 mln participants
BEIJING, Oct. 8, 2019 /PRNewswire-AsiaNet/ --

The 14th FB-Life Alxa Hero Festival, which was held in Alxa League of north 
China's Inner Mongolia Autonomous Region from October 1 to 5, has attracted 1.2 
million off-road players, enthusiasts and tourists to enjoy the race.

The festival, founded in 2006, was co-hosted by Fblife.com and the local 
government in 2019. As the largest off-road vehicle gathering in China, it has 
seen the participation of nearly 400,000 vehicles this year.

More than 50 activities such as the Team-3 (T3) series competition, all-terrain 
vehicle grand prix, music carnivals, auto expo, drift racing and firework show 
were held during the five-day festival.

As the most important event of the festival, the Team-3 series competition that 
values the collaboration of three vehicles as a team and the sports spirit of 
taking challenges has always caught the eyes of off-roaders. This year's T3 
Challenge and T3 Relay attracted 579 competitors and 346 vehicles to 
participate in the races.

Highlights of the 14th Alxa Hero Festival also included stunt flying show and 
unmanned aerial vehicle light performance. During the festival, 500 drones 
flying in designated formation lighted up the sky of Alxa, pleasing visitors 
with a visual feast of art and technology.

An Inner Mongolia featured tourism commodity fair was also held. About 130 
enterprises showcased tourism products, crafts, creative items with local 
characteristics that ooze the charm of Inner Mongolia's desert culture, nomadic 
culture and camel culture.

The annual Alxa Hero Festival has become one of the most significant drivers 
for the Alxa League to build itself into an international tourism destination. 
Statistics showed that Alxa Left Banner where the festival was held received 
more than seven million tourists last year, realizing a tourism income of about 
6.4 billion yuan, up 46.91 percent year on year.

See the original link: https://en.imsilkroad.com/p/308646.html 


SOURCE: Xinhua Silk Road Information Service
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