Dalian International Beach Culture Festival, which has just concluded, 
attracted more tourists from home and abroad. This year's beach festival, which 
began mid-July, had an average daily reception of 30,000 tourists, about 30 
percent more than the previous year. By the September end of the Festival, the 
beach festival had received more than 2 million tourists, according to Dalian 
Golden Pebble Beach Management Committee.

Since 2004, Dalian, a coastal city in northern China, has held a beach festival 
every summer. The festival is located in the Dalian Golden Pebble Beach 
National Tourism Resort Zone, which is famous for its beautiful scenery, 
especially its charming beaches.

The cultural elements, in particular fashion cultural elements, have 
entertained the festival attendees. The festival also included the first large 
holographic immersive amusement project in China, "light of stone", which 
combined sound, light and shadow with dazzling light show and changing building 
structure show, which is very impressive. Also, the newly launched "EDM 
electronic Party" this year was the most popular activity among young 
attendees. Accompanied by the fast rhythm of music, tourists waved their glow 
sticks and joined in the exhilarating music scene.

This year’s beach festival included other activities, as well. A photography 
contest, swimming and water activities, the China Sand Painting Show National 
Youth Professional Sand Painting Contest, the National Beach Volleyball 
Invitational Tournament, the Underwater Robot Target Capture Contest, the China 
Tourist City Orienteering Challenge and other activities, all provided rich and 
diverse opportunities for visitors to enjoy themselves.

Over the years, the Dalian International Beach Culture Festival has become more 
international. This year's beach festival included the International Beach 
Ultimate Frisbee Open Tournament, the International Youth Art Festival and Gold 
Coast Carnival Water Season and other activities. Of particular note was the 
2019 Luhua Cup Chinese Cuisine World Championship in late August, which brought 
together 200 cooks from 20 countries and regions, together to compete. As an 
international standard of professional events,the Dalian International Beach 
Culture Festival has earned the world’s attention.

Source: Dalian Golden Pebble Beach Management Committee

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