Country for PR: China
Contributor: PR Newswire Asia (China)
Friday, October 25 2019 - 21:35
AsiaNet
NINETYGO launches NICE series, the first travel lifestyle brand to collaborate with Ludovic Alban
SHANGHAI, Oct. 25, 2019 /PRNewswire-AsiaNet/ --

Recently, the neo travel lifestyle brand NINETYGO, together with former Hermes 
designer Ludovic Alban, launched the new NINETYGO x L.a NICE series, in the 
Pompidou National Centre for Art and Culture in France, one of the world's top 
art museum. As a brand owned by Anhui Korrun Co Ltd which is the first Shenzhen 
Stock Exchange-listed domestic suitcase manufacturer in China. NINETYGO plans 
to further diversify its product lines and add cutting-edge fashion elements 
into its designs, as it races to catch up with other global players.

Photo - https://photos.prnasia.com/prnh/20191025/2622338-1-a 

NINETYGO is a brand that provides travel and outdoor related products like 
suitcases, backpacks, storage bags, functional clothes and shoes, which aims to 
provides the new generation of urban elites who want to reward themselves with 
modern, high quality experiences that adapt to multiple travel scenarios.

Regarding the newly released NICE product series in France earlier this month, 
Fan Jinsong, founder and chairman of Anhui Korrun, NINETYGO's parent company, 
said "Pushed by the fast-growing trend of globalization, more convenient visa 
access and transportation to other global destinations, the frequency of 
vacations abroad will keep rising, young consumers' demand for travel products 
is no longer limited to being practical and functional - personal items are 
regarded as the manifestation of their life taste and joy".

Photo - https://photos.prnasia.com/prnh/20191025/2622338-1-b 

The NICE series not only comes with luggage but also a whole series of cosmetic 
bags and lipstick bags, as the company wishes that these items can meet the 
needs of consumers while on vacation, to enhance the vacation experience at the 
same time creating fashionable looks. The NICE series has been highly acclaimed 
by China Daily, the largest English portal in China.

"For the next step, we will continue to raise our research and development 
based on multi-dimensional scenes such as pre-trip storage, travel 
entertainment, business travel, parent-child amusement, and hotel sleep to 
further enrich our product lines," Fan said. 

Photo - https://photos.prnasia.com/prnh/20191025/2622338-1-c 

At the same time, NINETYGO never stops the steps for internationalization, 
continuing to attract consumers with new inspiration and creative enthusiasm. 
It has become an industry changer and promotes the industry to upgrade. The 
appearance in Pompidou Art Center in France, NINETYGO showed to the world a 
"new" Chinese brand, with a sense of fashion design and high quality. 

It is not only a brand that fully demonstrates the determination and strength 
to become a model for made-in-China products, but it is also an example for 
other brands in the industry. 

As a new face of Chinese trends, NINETYGO actively embraces the young 
generation and leads high-quality travel from an international perspective. No 
matter where you go, NINETYGO will always be there. As an emerging travel 
lifestyle brand, NINETYGO will continue to encourage consumers to "Treat My 
Journey" and promote a new travel lifestyle trend at home and abroad.


SOURCE: NINETYGO
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