Country for PR: United States
Contributor: PR Newswire New York
Wednesday, December 11 2019 - 10:00
AsiaNet
FORTUNE and DesignSingapore Council Announce Global Business and Design Leaders to Participate in Brainstorm Design 2020, March 25-26
NEW YORK and SINGAPORE, Dec. 11, 2019 /PRNewswire-AsiaNet/ --

Today, FORTUNE and DesignSingapore Council announced more than 20 global 
business and design leaders who will appear at Brainstorm Design 2020 in 
Singapore, March 25-26. Brainstorm Design is supported by Host City, Singapore; 
Host Partner, DesignSingapore Council; Supporting Partner, Singapore Economic 
Development Board; Partner Herman Miller, IBM, and Salesforce; and Knowledge 
Partner, McKinsey & Company. Participants will share insights and strategies 
for design innovation at the conference. 

The theme for Brainstorm Design 2020 is "Designing Our Destiny," which proposes 
that design determines how companies and communities will forge their paths 
forward. The diverse program will highlight topics including: how design is 
tackling the challenges of climate change, material waste, and health care 
access; design's role in shaping humane technology and ethical privacy 
practices; and how to build and lead organizations that foster long-term 
design-led innovation. Host City Singapore, one of the world's great hubs of 
commerce, culture and innovation, is an ideal setting for these discussions. 

Brainstorm Design gathers FORTUNE 500 executives and the world's preeminent 
designers to explore the crucial question of how to achieve business results 
through design. These experts share their insights, along with cutting-edge 
design work that is transforming their industries. First held in 2018, 
Brainstorm Design has become a leading international forum at the intersection 
of design, business and technology. 

Brainstorm Design Chair Clay Chandler explained, "Brainstorm Design, now in its 
third year, has evolved into a unique forum convening stars from the worlds of 
classical, commercial, and computational design, and enabling them to exchange 
ideas with leaders of the world's most powerful corporations and most dynamic 
startups. This year we'll ponder design's growing power, explore strategies for 
encouraging user-focused design within companies and organizations, and review 
the latest methodologies for assessing design's corporate and social impact. 
We'll also consider the role of designers in helping business leaders cope with 
complex digital technologies and debate designers' ethical responsibilities to 
safeguard individual liberties, protect the environment, and promote diversity."

Of the conference, DesignSingapore Council Executive Director Mark Wee said, 
"We're looking forward to hosting another edition of Brainstorm Design, where 
we'll engage and be inspired by global design leaders using design to transform 
the very future of business or entire new systems in efforts to tackle the 
world's most complex problems. We see global companies setting up their design 
innovation activities here in Singapore for product innovation and 
understanding into the Asian market, or to design and prototype entire new 
systems in our city-lab environment. As the gateway to Asia and leader in 
innovation in the region, we are thus proud to be part of this global 
conversation on how design can shape a more humane and sustainable destiny for 
us all."  

The current confirmed speakers list for Brainstorm Design 2020 includes:
 
    -- Cameron Adams, Co-founder and Chief Product Officer, Canva  
    -- YooJung Ann, Head of Design, Waymo  
    -- John Cary, President and CEO, Eames Institute  
    -- Hillel Cooperman, Senior VP of User Experience Design, Oracle  
    -- Chris Down, Chief Design Officer, Mattel  
    -- Maria Giudice, Design Leader and Co-author, Rise of the DEO: Leadership 
       by Design  
    -- Paula Goldman, Chief Ethical and Humane Use Officer, Salesforce 
    -- Cyrill Gutsch, Founder and CEO, Parley for the Oceans  
    -- Li Ningning, Senior Director of Industrial Design, Mi Ecosystem, Xiaomi 
       Corporation  
    -- Jenny Lam, Senior VP of User Experience Design, Oracle  
    -- Eva Lilja Löwenhielm, Design Manager, IKEA Sweden  
    -- Dr. Liu Thai Ker, Founding Chairman, Morrow Architects & Planners   
    -- Dr. Lou Yongqi, Dean of the College of Design and Innovation, Tongji 
       University  
    -- John Maeda, Chief Experience Officer, Publicis Sapient  
    -- Mauro Porcini, Senior Vice President and Chief Design Officer, PepsiCo  
    -- Eric Quint, Vice President, Chief Brand and Design Officer, 3M  
    -- Alice Rawsthorn, Author, Design as an Attitude  
    -- Marek Reichman, Executive Vice President and Chief Creative Officer, 
       Aston Martin  
    -- Daan Roosegaarde, Artist and Founder, Studio Roosegaarde  
    -- Ole Scheeren, Architect and Principal, Buro Ole Scheeren  
    -- Sarah Stein Greenberg, Executive Director, Stanford University d.school 
       (Hasso Plattner Institute of Design)  
    -- Patricia Urquiola, Designer, Architect and Founder of Studio Urquiola   
    -- Harry West, Principal, Invisible Design  
    -- Sam Yen, Head of Digital, Commercial Real Estate, Commercial Banking, JP 
       Morgan Chase & Co. 

The Brainstorm Design 2020 Co-Chairs are:

    -- Clay Chandler, Executive Editor, Asia, FORTUNE; 
    -- Tony Chambers, Founder and Creative Director, TC & Friends;  
    -- Maithreyi Seetheraman, Director, Live Media Content, FORTUNE. 

For more information, visit: 
https://fortuneconferences.com/brainstorm-design-2020/ 

About FORTUNE 
FORTUNE drives the conversation about business. With a global perspective, the 
guiding wisdom of history, and an unflinching eye to the future, we report and 
reveal the stories that matter today-and that will matter even more tomorrow. 
With the trusted power to convene and challenge those who are shaping industry, 
commerce and society around the world, FORTUNE lights the path for global 
leaders-and gives them the tools to make business better. www.fortune.com 

About DesignSingapore Council
DesignSingapore Council's (Dsg) vision is for Singapore to be an 
innovation-driven economy and a loveable city through design by 2025. As the 
national agency that promotes design, our mission is to develop the design 
sector, help Singapore use design for innovation and growth, and make life 
better in this UNESCO Creative City of Design. The Dsg is a subsidiary of the 
Singapore Economic Development Board. www.designsingapore.org 

Press Contact: 

Alison Klooster 
Alison.klooster@fortune.com 
+1-646-437-6613 

SOURCE  FORTUNE Media
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