Trip.com Group Chairman and Co-founder James Liang recently met with Argentine 
Minister of Tourism and Sports Dr. Matias Lammens in the capital of Buenos 
Aires to discuss opportunities for collaboration in the tourism sector.

Photo - https://photos.prnasia.com/prnh/20200201/2708885-1
(Aires to discuss opportunities for collaboration in the tourism sector. 
Trip.com Group Chairman James Liang (left) meets with Argentine Minister of 
Tourism and Sports Dr. Matias Lammens(right))

The meeting opened up possibilities for collaboration in areas ranging from 
destination marketing surrounding key events such as the Copa Am¨¦rica, to the 
development of new products, including tour packages surrounding Antartica and 
Latin America. The pair also discussed provisions for breaking down barriers to 
travel, such as the implementation of visa concessions.

The partnership comes as Argentina works to ramp up inbound tourism, and looks 
to the increasing number of Chinese travellers seeking unforgettable Latin 
American getaways to drive this growth.

"Tourism is an important aspect of our economy," said Argentine Minister of 
Tourism and Sports Dr. Matias Lammens. "For sports fans, Antarctic explorers 
and leisure travelers alike, we have so much to offer. We look forward to 
working with the leading travel provider Trip.com Group to share our country 
with the travellers of the world."

Trip.com Group, which serves 400 million users worldwide on its platforms, 
including 300 million users in Mainland China alone, has observed promising 
growth in Chinese arrivals in Argentina over the past few years. Data shows 
that Argentina-bound flight bookings and hotel reservations both increased by 
more than 100% year-on-year in 2019. The destination was also one of the 
fastest growing overseas destinations among customers of Trip.com Group 
platforms in 2018. 

Home to world-famous football and sporting tournaments, rich natural assets and 
exclusive cultural resources, Argentina has no shortage of selling points for 
Chinese outbound tourists. Distance, accessibility and cost, however, have in 
the past presented obstacles to developing the inbound tourism industry. As 
part of the partnership, the two parties will work to improve the country's 
capacity to host outbound Chinese travellers, through the implementation of 
visa concessions, and provision of regional tour packages.

"Chinese tourists have a growing appetite for in-depth and experience-oriented 
travel," said Trip.com Group Chairman James Liang. "As an exotic Latin American 
destination, with a host of world-famous sporting events and close proximity to 
Antartica, Argentina possesses a wealth of potential to become a favorite 
longer-stay, in-depth holiday hotspot, and a core destination as part of 
regional itineraries."

Trip.com Group Chairman James Liang and Argentine Minister of Tourism and 
Sports Dr. Matias Lammens also shared their confidence in the long-term 
prospects for tourism, noting that present setbacks would not hinder the 
development of people-to-people exchanges between the two countries. "Argentina 
welcomes Chinese tourists with open arms," said Lammens.

"We are grateful for the support of Argentina at this difficult time, and are 
confident of a strong recovery for the tourism industry, with long-term, 
sustainable growth to come," said Liang.

About Trip.com Group: 
Trip.com Group is a leading one-stop travel service provider comprising of 
Trip.com, Ctrip, Skyscanner, and Qunar. Across its platforms, Trip.com Group 
enables local partners and travelers around the world to make informed and 
cost-effective bookings for travel products and services, through the 
aggregation of comprehensive travel related information and resources, and an 
advanced transaction platform consisting of mobile apps, Internet websites and 
24/7 customer service centers. Founded in 1999 and listed on NASDAQ in 2003, 
Trip.com Group has become one of the best-known travel brands in the world, 
with the mission of 'making every trip the perfect trip'.

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SOURCE: Trip.com Group

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   Caption: Aires to discuss opportunities for collaboration in the tourism 
sector. Trip.com Group Chairman James Liang (left) meets with Argentine 
Minister of Tourism and Sports Dr. Mat¡§ªas Lammens (right)

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   Caption: Logo