Country for PR: United States
Contributor: PR Newswire New York
Wednesday, April 01 2020 - 10:10
AsiaNet
Meld Transforms Gold into a Digital Asset with Algorand
BRISBANE, Australia, April 1, 2020 /PRNewswire-AsiaNet/ --

--Meld Gold Partners with Australian Gold Industry and Blockchain Protocol to 
Create a Decentralised Industry Gold Token 

Meld Gold ( 
https://c212.net/c/link/?t=0&l=en&o=2765966-1&h=2726495224&u=https%3A%2F%2Fmeld.gold%2F&a=Meld+Gold 
), an Australian early stage tech company, has created a digital platform that 
plans to change the way gold is bought and sold. Meld Gold will integrate into 
the existing gold supply chain and will deliver far greater market efficiency 
through seamless trading and quicker settlement, as well as significantly 
reducing the slow manual processes that currently exist. 

Investors and consumers will be able to transact in both physical gold and 
digital gold tokens utilising a global network of partners and gold suppliers. 

Meld Gold has partnered with world leading blockchain protocol Algorand, the 
award-winning brainchild of Silvio Micali, Professor of Electrical Engineering 
and Computer Science Department at MIT in Boston. 

Michael Cotton, Director of Meld Gold, said the platform means that those on 
the gold supply chain such as mints, refineries, dealers and vaults have access 
to technology that connects them seamlessly and efficiently.    

"This brings transparency to the gold market for the first time by directly 
connecting buyers and sellers on a digital platform. Currently the gold market 
provides limited access and little visibility into its supply chain, which 
makes trading time-consuming, expensive and inefficient," he said. 

"While some call cryptocurrency 'digital gold,' Meld is a true link to the 
already existing gold industry," said Peter August, CEO of Melbourne Mint, 
Australia's premier bullion dealer. "Many companies have tried to create their 
own version of gold-backed tokens, but what Meld is doing is new: they're using 
blockchain technology to not just emulate but improve the actual gold market." 

The key benefits of the Algorand-powered Meld system are: 

    --  Efficiency: Suppliers and users transact seamlessly, which enables them 
        to gain value and increase trading margins.  
    --  Transparency: Transactions are pre-mapped, and tracked on the 
        blockchain, an open distributed ledger.  
    --  Accessibility: Consumers can easily buy/sell Meld Gold through a 
        digital wallet or in person via OTC gold dealers and meld partners, 
        while exchanges can increase liquidity through multiple on- and off-
        ramps to cryptocurrency 

"Algorand's blockchain technology was designed to enable efficient and 
transparent transactions across different asset classes, maximizing value for 
everyone involved," said Steve Kokinos, CEO of Algorand. "Working with Meld, 
we're helping to modernize the gold industry and bring innovation that connects 
the physical and virtual worlds." 

Enterprises looking for scalable, high-speed functionality choose Algorand's 
blockchain platform to build their applications. Meld is using Algorand's 
innovative features such as standard asset tokenization and atomic transfers. 

"Essentially Meld is creating a cryptocurrency on-ramp for the gold industry 
and vice-versa: the entire gold market will now be connected to the retail 
investing industry," said Henrik Andersson, Chief Investment Officer of Apollo 
Capital, a leading Australian crypto fund. "The potential impact is huge: this 
is just the beginning of the blurring of the lines between traditional and 
digital finance." 

After considering other blockchain platforms, Meld Gold selected Algorand as 
best-suited to connect all components of the gold marketplace: bringing 
suppliers, dealers, and buyers directly to where they want to trade their 
assets.  

Algorand has already proven effective for powering many asset tokenization use 
cases, such as the first state-backed digital currency with the Marshall 
Islands, a hybrid IPO for World Chess, and fiat currency transactions for 
Monerium. 

About Meld Gold   
Meld Gold is a truly decentralised 'industry gold token' empowered by a 
marketplace of gold suppliers, global brands and a network of specialist 
partners. The token is designed specifically to lower the barriers to 
transforming gold into a digitally connected, cryptographically secure 
stablecoin. Consumers will be able to transact in both physical gold and 
digital tokens with the network of participating partners, enabling them to 
reap the benefits of gold and take ownership of their wealth. For more 
information, visit https://meld.gold/. 

About Algorand Inc.   
Algorand Inc. built the world's first open source, permissionless, pure 
proof-of-stake blockchain protocol for the next generation of financial 
products. This blockchain, the Algorand protocol, is the brainchild of Turing 
Award-winning cryptographer Silvio Micali. A technology company dedicated to 
removing friction in financial exchange, Algorand Inc. is powering a financial 
evolution by enabling the creation and exchange of value, building new 
financial tools and services, while providing responsible privacy features. For 
more information, visit www.algorand.com 

Media Contact: Anastasia Golovina, anastasia@dittopr.co  

SOURCE: Algorand Foundation