Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Thursday, April 02 2020 - 21:03
AsiaNet
Cisco Doubles Down on Small Business Commitment with Expanded Portfolio
SINGAPORE, April 2, 2020 /PRNewswire-AsiaNet/ --

New Cisco Designed Portfolio to Deliver Curated Products for Small Businesses 
to Scale

-New technology and offers in the Cisco Designed portfolio built to deliver the 
right products at the right price for small businesses 
-Frictionless and easy customer experience to drive awareness, demand and 
adoption across all geographies 
-Dedicated online destination for small businesses on Cisco.com

As the world navigates through the challenging new reality, small businesses 
have been front and center of conversations and solutions. Small businesses are 
the backbone of society and represent millions of individual companies 
accounting for two-thirds of the global GDP. With that in mind, Cisco is 
doubling down its focus on serving small businesses by offering customers and 
partners a simple, secure and flexible portfolio and announcing new offers 
tailored to the small business buyer. 

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Photo-https://photos.prnasia.com/prnh/20200402/2767451-1-a

Now more than then ever, technology is at the forefront powering remote and 
secure productivity. On top of that, small businesses are facing a pace of 
change unlike ever before, including confronting an uncertain global economic 
environment. They must also address an increasingly savvy customer base who 
expect digital experiences, amazing customer service and simple user 
interfaces. With the increased utilization of cloud and web-based applications, 
a strong and secure network is the essential life blood of any small business. 

Photo-https://photos.prnasia.com/prnh/20200402/2767451-1-b

Collected under the Cisco Designed brand, the newly launched portfolio delivers 
the right end-to-end products that are highly curated to work for small 
businesses whether it is for networking, security, collaboration, cloud or 
internet connectivity. To support businesses, Cisco is doubling partner 
investments for this market and creating an easy and frictionless experience 
for both partners and smaller customers with faster response times and 
immediate access to expertise.

"Small businesses are personal. With the current macroeconomic environment, we 
are committed to help keep small businesses strong, safe and smart through 
technology, so they continue to focus on keeping their business running," said 
Bidhan Roy, Managing Director, Head of Commercial and Small Business, Asia 
Pacific, Japan and China, Cisco.

"Cisco's goal is to give small businesses access to the same best in class 
technology innovation as our enterprise customers, but ensuring it makes sense 
for their business and also balancing it with simplicity and usability. As our 
customers focus on navigating through turbulent times, we are here to ensure 
technology works as hard as they do," he added.

To help address these needs and allow small businesses to focus on their core 
activities, Cisco is announcing its new Cisco Designed portfolio in Asia 
Pacific with new offerings bringing together the power of machine learning, AI 
and cloud-driven solutions, and created to make buying, installation and 
maintenance simple. 

The simplified experience includes:

-New bundles and offers scaled for small business use cases: To further reduce 
cost and complexity while improving operational efficiency, bundled solutions 
that focus on key technology areas to support rapidly growing business use 
cases such as "Quick Office Setup", "Secure Guest Wi-Fi", "Seamless Remote Work 
Experience", "Ransomware Protection" and "Safe Business Transactions" will be 
available. 

-New app to eliminate complex and expensive networks: The new Cisco Business 
Wireless Mobile App provides a simple way for an individual or company to 
configure and manage networks in any location, all from the convenience of 
their smartphone. Available in the Apple App Store (iOS) or on Google Play 
(Android). 

-Secure connectivity via Meraki: Network downtime and security issues can 
impact revenue, customer loyalty and data security. Bringing together the 
high-speed and high-density capabilities of WiFi 6 to the cloud-managed Meraki 
portfolio of access points, the new Meraki Wi-Fi 6 Access points bring 
flexibility to growing businesses looking to digitize quickly. The technology 
will enable their network to scale to effectively manage more connected devices 
and richer content like video, as well as provide better performance as new 
applications emerge. 

-Meraki Cloud-managed Smart Cameras: Not only can cameras help reduce inventory 
shrinkage and other risks, they are also powered to deliver valuable business 
insights on areas ranging from foot traffic to identifying which displays are 
attracting attention to parking utilization. These new cameras include 
high-quality video, wireless connectivity, on-appliance storage and built-in 
advanced analytics, eliminating costs involved in sending traffic to a data 
center. They offer a 360-degree view through a fisheye camera, and one unit can 
cover an entire premise efficiently for small businesses. 

Cisco is now responding and supporting savvy small businesses struggling with 
complexities faster with the new Virtual Demand Center (VDC). VDC makes it more 
convenient for customers to engage with Cisco and our partners. For example, it 
is now easier to schedule an appointment or arrange a call back from an expert; 
the VDC connects customers to a partner in less than three hours, in 24 
languages globally. 

Cisco is also getting behind partners who understand the small business market 
by significantly increasing its partner investments to scale and improve 
partner profitability. There has never been a better time for partners to 
double down on and support small. 

All new Small Business Products will be rolled out and available in APJC from 
April 2020 onwards.

Additional Resources: 
Check out the new Small Business Cisco.com 
page(https://www.cisco.com/c/en/us/solutions/small-business.html)
Hear from a Cisco Designed for Business 
customer(https://www.cisco.com/c/en_sg/about/case-study.html#~asean-stories) 
Read the Blog: The Small Business 
Conundrum(https://blogs.cisco.com/smallbusiness/the-small-business-conundrum-gro
wth-and-innovation-in-the-face-of-complexity-and-security-risks)
Follow Cisco Small Business on Twitter(https://twitter.com/ciscosmallbiz), 
Facebook(https://www.facebook.com/CiscoSmallBusiness/) and 
LinkedIn(https://www.linkedin.com/company/cisco/) 

About Cisco 

Cisco (NASDAQ: CSCO) is the worldwide technology leader that has been making 
the Internet work since 1984. Our people, products and partners help society 
securely connect and seize tomorrow's digital opportunity today. Discover more 
at thenetwork.cisco.com and follow us on Twitter at @Cisco.

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco 
and/or its affiliates in the U.S. and other countries. A listing of Cisco's 
trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks 
mentioned are the property of their respective owners. The use of the word 
"partner" does not imply a partnership relationship between Cisco and any other 
company.

SOURCE Cisco


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