Country for PR: United Kingdom
Contributor: PR Newswire Europe
Monday, April 20 2020 - 08:00
AsiaNet
Equinom's Novel Cultivation Methods Transform Global Sesame Space, Boosting Security and Profitability
KIBBUTZ GIVAT BRENNER, Israel, April 20, 2020 /PRNewswire-AsiaNet / --

Seed breeding specialist Equinom, Ltd.'s expansion of its modern cultivation 
methods into the global market is changing the paradigm on production and 
trading of sesame. The move kicks off a new era of heightened profitability and 
increased market stability for the ancient crop. Sesame globalization means 
more flexibility for growers, food companies, and grain holders.

Sesame going global

As part of its broad sesame development plans, Equinom has signed new long-term 
contracts with major grain handlers and international food companies to grow 
and commercialize its Smarter sesame varieties in Africa, South America Europe 
and the rest of the world. Results so far include the introduction of a fresh 
influx of land now dedicated to the cultivation of sesame totaling 100K acres 
worldwide to meet burgeoning demands. Newly emerging growers in the US and 
Australia are eagerly adopting cultivation of sesame locally.

Under the plan, traditional growers are realizing the benefits of Equinom's 
non-GMO seed varieties to scale up production and broaden existing locations 
for growth.

Sesame is considered the oldest and one of the most resilient oilseeds known to 
humankind. It can thrive in drought-like conditions where other crops fail and 
has proved itself to be a low-maintenance crop with promising returns, 
rendering the ancient seed an attractive prospect in the market.

New methods drive accurate production and profit forecasting

"The world sesame market is currently worth almost US$10B," enthuses Gil 
Shalev, CEO and Co-founder at Equinom. "We are dramatically developing the 
entire sesame value chain." Equinom's smarter varieties also enable farmers to 
generate more accurate and pre-defined yields. This leads to more precise 
profit forecasting and assessments that greatly facilitate the execution of 
prospective contracts, providing all partners - grain handlers, farmers, et 
alia - with a safety net, by keeping supplies and prices stable.

Food Security and Stability during Covid19

"The sesame industry is, by nature, prone to fluctuations and that makes it 
difficult for key parties in the supply chain to meet pledged output quotas," 
explains Shalev. "Our solution removes a lot of the risks associated with yield 
inconsistencies and grants stakeholders a new sense of assurance. Even in times 
of crisis - such as with the current Covid-19 pandemic - food companies can 
rely on a secured supply of sesame. Right now, amid the outbreak, its 'business 
as usual' for Equinom. We are currently drafting new work plans to propel the 
industry despite the challenging border closures and transportation hurdles."

Equinom's breeding methods are proving to be instrumental in boosting access to 
high-value sesame. They are already transforming sesame into a lucrative cash 
crop for all stakeholders along the supply chain including farmers, traders, 
and food manufacturers, and new players are unlocking its vast potential. 
Traditionally, the food companies were levied with most of the risks. Equinom's 
knowhow and capabilities divides any such risk between all stakeholders giving 
all players greater flexibility. 

Through leveraging a combination of cutting-edge computational science and 
natural breeding, Equinom has been able to develop sesame with high-yield 
capabilities and superior nutritional profiles. It can easily be tailored to a 
variety of innovative and commercial products, including baking, confectionary, 
tahini, oil and flour. These encompass parameters of oil concentration, protein 
load, flavor, and sensory qualities contributing to more uniform products. This 
has been a game-changer for food manufacturers, allowing them to reap the 
benefits in the form of consistent supplies of sesame that meet their specific 
application needs.

"Today we are uniquely positioned to industrialize and better regulate the 
global sesame sector, bringing it to a new and more profitable phase by 
creating a more efficient path to market beginning at the seed level." says 
Shalev. "Our work ethos firmly upholds the sustainable development goals 
outlined by the UN to promote economic growth and wellbeing. We also are able 
to meet the requisites of complete transparency and traceability from field to 
table as desired by our customers."

Equinom will be hosting a webinar on increasing profits using smarter sesame.

To learn more, please register for the webinar on May 12th 2020, 11am - 12pm 
EDT here.

For further information, please contact:  

Press Contact:
NutriPR
Ms. Liat Simha
VP of Marketing
Tel: +972-8-658-0585
liat@nutripr.com 
www.nutripr.com 
Twitter: @LiatSimha

Company Contact:  
Equinom
Mr. Itay Dana
Tel: +972-9-974-2893  
marketing@equi-nom.com
www.equi-nom.com
Twitter: @Equinom2
LinkedIn: www.linkedin.com/company/equinom/
 

Photo: 
https://mma.prnewswire.com/media/1156481/Winds_of_Change_for_global_sesame.jpg


SOURCE: Equinom  
Translations

Japanese