Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Wednesday, April 22 2020 - 12:00
AsiaNet
SAS and IIASA call for crowd-driven artificial intelligence to help track deforestation
SINGAPORE, April 22, 2020/PRNewswire-AsiaNet/--

On the 50th anniversary of Earth Day, SAS and the International Institute for 
Applied Systems Analysis (IIASA) join forces to transform crowdsourced 
knowledge into actionable intelligence to help protect the planet


SAS is committed to building a global community of innovators that use 
technology to ignite positive change for people and the planet. This Earth Day, 
SAS and the International Institute for Applied Systems Analysis (IIASA) are 
implementing the next generation of crowd-driven artificial intelligence ( 
https://www.sas.com/en_us/insights/analytics/what-is-artificial-intelligence.html) 
(AI) to help power AI algorithms designed to help us better understand our 
planet.

Logo - https://photos.prnasia.com/prnh/20200420/2780910-1logo
SAS Logo

IIASA is an independent, international research institute that is known for its 
expertise in systems analysis and providing policy solutions and baseline 
information on pressing concerns for humanity. IIASA is placing a spotlight on 
the issue of deforestation to learn about the application of AI to elucidate 
the interconnectivity of Earth's ecosystems. Today, our systems are changing 
rapidly, approaching levels that exceed existing human experiences, scientific 
understanding and traditional modeling capabilities, making it increasingly 
difficult for humans to intervene efficiently, effectively and timeously. 

"The urgency required to address these transformations requires the application 
of best of breed technology solutions. That's why we turned to SAS," said 
Albert van Jaarsveld, CEO at IIASA. "By combining the power of our 
environmental science research platforms, SAS' AI and computer vision 
(https://www.sas.com/en_us/insights/analytics/computer-vision.html) 
technologies, and the sheer intellectual power of concerned citizens, we will 
develop AI models that will exponentially increase the value of human insights 
and strive to deliver near real-time assessment of global environmental 
change." 

Powerful, accurate, useful AI models do not happen by magic. The development of 
an AI model starts with human intelligence. For this project, SAS and IIASA are 
jointly launching an online crowdsource-driven app to gather the collective 
intelligence of the crowd. They are asking volunteers -- an army of citizen 
scientists from middle school students in today's virtual classrooms to 
artists, engineers and professional data scientists -- to kick-start this 
effort by reviewing and judging images of the rainforest. These images show 
land untouched and land that may have been affected by human development. 

"Since image analysis is an important first step for the accurate assessment 
and projection of deforestation, we are asking people to see what technology 
can't see, by examining and reporting on images of smaller incremental forestry 
incursions worldwide," said van Jaarsveld. "Crowdsourcing helps improve the AI 
algorithms, expediting what used to take years to analyze, thus helping to 
drive vital policy responses to protect our forests more quickly." 

When people flag regions that have seen signs of human impact, they help make 
AI models become smarter. For example, it is easy for a human to distinguish 
between a road (which signals human impact) and a river (which does not), but 
an AI model will not know the difference until it obtains sufficient training 
through learning from human observations. Additionally, results from the model 
ensure that the crowdsourcing app focuses the attention of human judges where 
their expertise is most needed. The model will allow for increased efficiency 
of a volunteer human force that best makes use of their attention and insights 
for a broad array of projects aimed at monitoring and measuring important 
global change matters. 

With the power of the crowd and the computer combined, SAS and IIASA will have 
a robust, extensive platform for empowering citizen scientists to assist in 
cutting-edge research that helps us all better understand, predict and thrive 
in the world we share. While the first phase of this partnership focuses on 
deforestation, there are plans to extend this platform to other environmental 
concerns where crowdsourcing can help serve the greater good.

As a start, everyone can play a role in making AI smarter and improve its 
ability to help protect our forests. From students who are currently out of the 
classroom to AI professionals and everyone in between, this activity allows 
each of us to make a difference just by looking at a few images. Head to 
sas.com/rainforest(https://www.sas.com/en_us/data-for-good/rainforest.geo.html) 
to categorize images that show signs of deforestation and help models learn and 
improve at each iteration. 

This crowdsourcing partnership with IIASA is fueled by SAS' commitment to both 
data literacy and the Data for 
Good(https://www.sas.com/en_us/data-for-good.html) movement, which encourages 
using data in meaningful ways to drive positive global change. 

About IIASA

The International Institute for Applied Systems Analysis (IIASA) is an 
international scientific institute that conducts research into the critical 
issues of global environmental, economic, technological, and social change that 
we face in the twenty-first century. Our findings provide valuable options to 
policymakers to shape the future of our changing world. IIASA is independent 
and funded by prestigious research funding agencies in Africa, the Americas, 
Asia, and Europe. www.iiasa.ac.at

About SAS

SAS is the leader in analytics. Through innovative software and services, SAS 
empowers and inspires customers around the world to transform data into 
intelligence. SAS gives you THE POWER TO KNOW®.

SAS and all other SAS Institute Inc. product or service names are registered 
trademarks or trademarks of SAS Institute Inc. in the USA and other countries. 
® indicates USA registration. Other brand and product names are trademarks of 
their respective companies.  Copyright © 2019 SAS Institute Inc. All rights 
reserved.

Editorial Contact: 
Cherie Ho 
Cherie.ho@sas.com
+65-6398-3385 (office) 
+65-9479-9424 (hp) 
www.sas.com/news

SOURCE: SAS
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