Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Thursday, April 23 2020 - 10:01
AsiaNet
Singapore Unicorns Bigo Live and Razer to Bring The First Cloud Clubbing Experience Down Under
SYDNEY, April 23, 2020 /PRNewswire-AsiaNet/ --

Bigo Live, the Singapore-headquartered livestreaming platform, together with 
Razer, the world's leading lifestyle brand for gamers, are proud to bring the 
highly successful Southeast Asian cloud clubbing to party goers down under.

Photo - https://photos.prnasia.com/prnh/20200422/2783698-1

The first of its kind, highly anticipated cloud clubbing sets are expected to 
bring some relief and entertainment to the mundane lockdown routine that both 
Australians and New Zealanders are experiencing now. Popular homegrown DJ, 
M4Sonic will spin for the first time via livestream on 24 April. 

Eager party goers can tune in for free via the Bigo Live app on 24 April from 
9PM, Sydney time. Through technology, viewers will be able to connect instantly 
with thousands of others in real time with a single purpose -- to enjoy music 
together. Popular electronic DJ M4Sonic who is best known for his viral rap, 
"the Fox (What does the fox say)" co-produced with Stargate, is expected to 
open the set. Viewers can follow Bigo Live ID (M4Sonic) to watch him. After 
11PM, late night party goers can switch to Bigo Live ID (Razer) for another 
hour of heart pumping music.

As a special treat, both M4Sonic and Razer's guest DJ, EKO will appear via the 
"line" feature on Bigo Live at 10PM, to do a mesh-up lasting an hour. 

"In times like this, people tend to feel down and helpless. We hope to liven up 
people's spirits through cloud clubbing. Over the past few weeks, we were able 
to bring enjoyment to over 1.3m online viewers in Southeast Asia and we hope to 
bring similar joy and entertainment to our fellow Australian and New Zealander 
friends," Justine Xiao, Country Manager for Australia and New Zealand says. 

Send Virtual Gifts through Bigo Live with Razer Gold

This partnership will leverage on the largest independent virtual credit for 
games and entertainment in the world, Razer Gold. The virtual credit's 
offline-to-online payment platform provides a touchpoint for consumers to 
connect. During the stream, partygoers are able to purchase Razer Gold and 
utilize it to send virtual gifts and stickers. Partygoers can also stand to win 
coveted prizes like the Razer Kraken headset and Razer Gold vouchers among 
others. 

"Following the success of cloud clubbing events in Singapore in recent weeks, 
Razer is excited to be supporting Bigo Live in bringing such an enjoyable 
experience to Australia and New Zealand," said Adisorn Phonnarut, Head of Razer 
Gold. "People are craving fun and unique experiences while in isolation, so 
we're bringing them the joy of clubbing while still encouraging responsible 
social distancing."

To enjoy the stream, please download Bigo Live, and follow the ID: RAZER. 
Updates will be posted on Instagram ID:BIGOLIVEANZ.

ABOUT BIGO LIVE

Bigo Live is one of the world's fastest-growing livestreaming social 
communities where users broadcast in real-time to share life moments, showcase 
their talents and interact with people from around the world. Bigo Live has 400 
million users in over 150 countries and is currently the market leader in the 
livestreaming industry. Launched in March 2016, Bigo Live is owned by BIGO 
Technology which is based in Singapore.

Download the Bigo Live app here: https://bigolive.onelink.me/sG8X/bigoliveth

ABOUT RAZER

Razerâ„¢ is the world's leading lifestyle brand for gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos 
in the global gaming and esports communities. With a fan base that spans every 
continent, the company has designed and built the world's largest gamer-focused 
ecosystem of hardware, software and services.

Razer's award-winning hardware includes high-performance gaming peripherals and 
Blade gaming laptops. 

Razer's software platform, with over 80 million users, includes Razer Synapse 
(an Internet of Things platform), Razer Chroma (a proprietary RGB lighting 
technology system), and Razer Cortex (a game optimizer and launcher).

In services, Razer Gold is one of the world's largest virtual credit services 
for gamers, and Razer Fintech is one of the largest offline-to-online digital 
payment networks in SE Asia. 

Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 16 
offices worldwide and is recognized as the leading brand for gamers in the USA, 
Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 
1337).

About M4Sonic

M4Sonic is an electronic musician and is considered the world's number one 
Launchpad artist. His first single "Weapon" released on YouTube in 2012 reached 
1m views in a few weeks. His subsequent tracks enjoyed similar success and his 
career took flight from there. He has since played for a global audience at 
music festivals including Tomorrowworld, Stereosonic and Vans Warped Tour. His 
most prominent global hit "The Fox" has raked in over 900m views on YouTube and 
the number continues to grow. He has recently launched his own record label, 
Global League and spends time teaching his fans the method behind his button 
pushing madness.

Follow him on Facebook, Twitter, Instagram and Youtube under M4Sonic.

Source: Bigo Live

Image Attachments Links:

   Link: https://iop.asianetnews.net/view-attachment?attach-id=362361

   Caption: Featuring Australian DJ M4Sonic in Australia and New Zealand's 
first ever cloud clubbing on 24 April 2020, organised by Bigo Live and Razer.

Attachments
2783698-1.jpg