Country for PR: United Kingdom
Contributor: PR Newswire Europe
Wednesday, May 06 2020 - 22:00
AsiaNet
The World's 50 Best Restaurants & The World's 50 Best Bars Launch 50 Best for Recovery Programme
LONDON, May 5, 2020 /PRNewswire-AsiaNet/ --

50 Best - the organisation behind The World's 50 Best Restaurants and The 
World's 50 Best Bars - announces its first joint campaign, entitled 50 Best for 
Recovery. It will focus on fund-raising, in unison with its partners, to 
provide tangible financial relief to the hospitality sector, as well as create 
and collate helpful resources and inspirational virtual events for restaurants 
and bars as they emerge from the pandemic.

The first element is the 50 Best Recovery Fund, launched with the generous 
backing of founding donors S.Pellegrino & Acqua Panna (for restaurants) and 
Perrier (for bars). The fund will be utilised to support a range of non-profit 
organisations across the globe working to aid the survival and eventual revival 
of the restaurant and bar sectors. 

50 Best will action a series of fund-raising initiatives to encourage further 
contributions to the Recovery Fund from corporate donors and consumers looking 
to support the hospitality sector rebuilding process. This will include a 50 
Best 'Bid for Recovery' Auction in June, offering food-and-drink lovers the 
opportunity to bid for out-of-this-world experiences from the restaurants and 
bars featured on recent 50 Best lists. Further details of how to participate 
will be released prior to each initiative.

50 Best also launches online 50 Best Recovery Hubs - gathering and generating 
content that will offer advice, information and inspiration for businesses. At 
the same time, 50 Best will continue to recognise the passion and skill of 
bars, restaurants, bartenders, chefs and their teams as they push towards 
reopening and revitalisation.

Over several days in September this year, 50 Best will host a virtual Recovery 
Summit for the gastronomic community, with a focus on exploring how the 
restaurant world can thrive once again. Comprising a range of events including 
masterclasses, case studies and forums, the Summit will share learnings, 
promote best practices and explore visions of a post-pandemic world.

The launch of 50 Best for Recovery follows the announcement in March that the 
event programme for The World's 50 Best Restaurants 2020 - originally due to 
take place in Antwerp, Flanders in June - has been postponed until 2021, 
circumstances permitting. The annual list of the world's finest dining 
destinations will not be released this year in any format. The precise format 
of The World's 50 Best Bars 2020 programme is under ongoing review and will be 
announced in the coming months.

All details of the campaign will be available on the 50 Best for Recovery 
webpages for restaurants and bars and respective Recovery Hubs for restaurants 
and bars as they are announced, as well as via Instagram @TheWorlds50Best amd 
@50BestBars and Facebook @50BestRestaurants and @50BestBars.

50 Best Social Media

Follow on Instagram: @TheWorlds50Best; @50BestBars
Follow on Twitter: @TheWorlds50Best; @50BestBars
Like on Facebook: https://www.facebook.com/50BestRestaurants;
                  http://www.facebook.com/50BestBars/ 

Subscribe to the YouTube channels: 50 Best Restaurants TV; 50 Best Bars TV

Logo - https://mma.prnewswire.com/media/1162937/50_Best_for_Recovery_Logo.jpg 

Press Contacts 

Susie Dempsey (US) / Jamie Ley (UK)
Worlds50best@relevanceinternational.com
US: +1 212-257-1500, UK: +44 20-3868-8700

For media centre registration and access, please visit
https://www.theworlds50best.com/mediacentre/media-contacts 


Source: 50 Best
Translations

Japanese