Country for PR: United States
Contributor: PR Newswire New York
Thursday, May 28 2020 - 05:33
AsiaNet
The Society For The Promotion Of Japanese Animation Announces First Ever Anime Expo Lite - A Virtual Japanese Pop Culture Event
SANTA ANA, California, May 27, 2020 /PRNewswire-AsiaNet/ --

-- FREE Livestream Event to take place July 3 & 4

The Society for the Promotion of Japanese Animation (SPJA) is thrilled to 
unveil its plans to offer Japanese pop culture fans from around the world an 
opportunity to experience all things anime from wherever they are with Anime 
Expo Lite. This FREE two-day livestream event will begin on July 3, proclaimed 
Anime Expo Day by the City of Los Angeles in 2015, and continue through July 4. 

Photo - 
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Anime Expo Lite will feature content from industry partners such as Bushiroad, 
Crunchyroll, Pony Canyon, VIZ, and more!  More exclusive content will be 
announced in the coming weeks. 

SPJA has also revealed the key art that was planned as the program guide cover 
for the since cancelled Anime Expo 2020, which now features the Anime Expo Lite 
logo instead. The AX mascot characters Ai and Xeno are pictured with the cast 
of The World End With You. 

"We are excited to be able to parlay the traditional Anime Expo into a virtual 
experience. Since 2017, AX has been livestreaming select panels as well as from 
the convention floor, so it is a natural transition for us to produce a virtual 
event. As everything in 2020 is different, we see a unique opportunity to be 
able to share our passion for Japanese pop culture not only with those that 
would have attended AX but now with any anime fan no matter where they live," 
said Ray Chiang, CEO of The Society for the Promotion of Japanese Animation, 
AX's organizer. "With our Anime Expo Lite line-up, we know fans will find 
plenty of events and special guests to entertain and keep them engaged."

Fans can expect to see:

    - Special Guests, including artist/character designer Yoshitaka Amano 
    - Panel discussions with industry leaders 
    - Industry announcements 
    - Live content 
    - Pre-taped content from global partners 
    - Q&As 
    - Giveaways

For more information, and to keep up-to-date on Anime Expo Lite announcements, 
please sign-up here https://mailchi.mp/anime-expo/ax-lite-updates.  

For 29 years, AX has been the preeminent event featuring the newest anime 
films, television series, fashion, video games, manga, dance, music concerts, 
exhibitors and exclusive convention merchandise, all combined to deliver 
unforgettable experiences to fans of anime and Japanese pop culture. AX will 
return to the Los Angeles Convention Center July 2-5, 2021. For more 
information regarding Anime Expo please visit www.anime-expo.org.

About SPJA

SPJA is a non-profit organization dedicated to popularize and educate the 
American public about Japanese entertainment and pop culture, as well as 
provide a forum to facilitate communication between professionals and fans. For 
more information, please visit www.spja.org.

About Anime Expo

Anime Expo (AX) brings together fans and industry from Japan, the US, and all 
over the world for the largest celebration of Japanese pop culture in North 
America. Taking place every year since 1992, Anime Expo features the best in 
Japanese entertainment, music, fashion, and video games. For more information, 
visit www.anime-expo.org. 

Media Contacts:	
Don Williams           Carol Knight
The Frame Shop         The Frame Shop 
don@frameshoppr.com    carol@frameshoppr.com 
+1 760-707-4589        +1 760-450-7475

SOURCE:  Anime Expo 

Translations

Japanese