Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Tuesday, June 09 2020 - 15:49
AsiaNet
Brightcove Publishes Q1 Global Video Index; Shows Uptick in Video Streaming for News Content in Australia and New Zealand
SYDNEY, June 9, 2020 /PRNewswire-AsiaNet/--

Q1 data shows that consumers increasingly turned to video streaming sources for 
news briefings in order to stay informed

Brightcove Inc.[https://www.brightcove.com/] (NASDAQ: BCOV), the world's 
leading video technology platform, today published the Q1 2020 Brightcove 
Global Video Index[https://www.brightcove.com/en/video-index], which analyses 
hundreds of millions of recent data points from Brightcove's customers globally 
to provide insights into how viewers are watching video content. The Q1 data 
shows that as the COVID-19 pandemic quickly evolved at a global scale, there 
was an increase in consumers turning to video streaming sources to stay 
up-to-date on global, national, and local news.

Video - https://cdn5.prnasia.com/video/20200609_Brightcove.mp4
(Q1 data shows that consumers increasingly turned to video streaming sources 
for news briefings in order to stay informed)

Data trends indicate there had already been a steady increase in streaming news 
around the world, however, the Q1 2020 Brightcove Global Video Index shows that 
COVID-19 drew more viewer interest with news video views increasing by 47% 
year-over-year and time spent watching news growing by 32%. Globally, and in 
most regions, March saw the highest engagement among viewers (42%), with the 
last two weeks of March seeing more views and time spent with news than the 
first two weeks of the month (57%). Comparably, January accounted for 28% of 
the quarter's total news views with February accounting for 30%, showing news 
consumption rose on a monthly basis.

Other notable stats from the Q1 2020 Brightcove Global Video Index that are 
specific to the ANZ region include:


-Australia already had big increases in news streaming during Q4 as wildfires 
roared across the country. Consumption of news video increased significantly in 
March, with 57% of all views happening in the third month of the quarter.

-News viewing saw a 57% year on year increase in Q1, with smartphones seeing 
the biggest increase (77%). Computers (54%) and connected TVs (52%) also saw 
strong growth, with tablets adding just 1% year on year.

-Connected TVs saw a big gain in terms of time watched (+65%), followed by 
desktop computers (+53%). 

-Despite smartphones seeing a big gain in overall video views, the device 
actually saw time watched fall 16% in the quarter compared to a year ago. More 
than half of all time watched (57%) was on computers.


"Streaming video news has become a go-to for people who are looking to find the 
latest information and discoveries on topics like the COVID-19 pandemic. Not 
only does streaming allow them to find the information quickly, but they can do 
it on their preferred viewing devices and platforms," said Jim O'Neill, 
Principal Analyst and Author of Brightcove's Global Video Index. "With 
streaming, time and space restraints don't exist as they do for broadcasters 
and publishers. Because of this, we're seeing more consumers turn to streaming 
news sources to get that breaking news information they need to stay informed, 
and more importantly, healthy and safe."

To download the complete Q1 2020 Brightcove Global Video Index inclusive of all 
data, visit: https://www.brightcove.com/en/video-index

About the Global Video Index

Brightcove's Global Video Index assesses more than 400 billion anonymised data 
points from Brightcove's thousands of customers each quarter, drawing industry 
insights that can help guide strategic and tactical decisions for businesses of 
all sizes.

About Brightcove Inc.[http://www.brightcove.com/] (NASDAQ: BCOV)

We are the people behind the world's leading video technology platform. With 
our award-winning technology and services, we help organisations in more than 
70 countries meet business challenges and create strategic opportunities by 
inspiring, entertaining, and engaging their audiences through video.

Since Brightcove was established in 2004, we have consistently pushed 
boundaries to create a platform for people who are serious about video: one 
that is robust, scalable, and intuitive. Benefiting from a global 
infrastructure, unrivalled customer support, an extensive partner ecosystem, 
and relentless investment in R&D, Brightcove video sets the standard for 
professional grade video management, distribution, and monetisation. To learn 
more, visit: www.brightcove.com.
 
SOURCE: Brightcove