Country for PR: United States
Contributor: PR Newswire New York
Thursday, June 11 2020 - 07:00
AsiaNet
Rapyd Research Identifies Rising Digital Payments Winners Across Asia Pacific
SINGAPORE, June 11, 2020 /PRNewswire-AsiaNet/ --

-- The Rapyd 2020 Asia Pacific eCommerce and Payment Study conducted in March 
and April across seven countries in APAC reveals the most frequently used and 
preferred payment methods of 3,500 consumers 

Rapyd, a global Fintech as a Service company, has released its 2020 Asia 
Pacific eCommerce and Payment Study ( 
https://c212.net/c/link/?t=0&l=en&o=2826031-1&h=2903508438&u=https%3A%2F%2Fwww.rapyd.net%2Fresource%2Fasia-pacific-ecommerce-and-payments-guide%2F%3Futm_campaign%3D2020%2520Public%2520Relations%26utm_source%3Dapac-ecommerce-payments-guide&a=2020+Asia+Pacific+eCommerce+and+Payment+Study 
). The study analysed the financial habits, payment methods, considerations, 
and preferences of consumers in seven Asia Pacific countries, uncovering how 
consumer buying expectations and behaviours are evolving in an increasingly 
digital world.

The research, conducted in March and April 2020, surveyed 3,500 online 
consumers – 500 respondents per country in India, Indonesia, Japan, Malaysia, 
Singapore, Taiwan, and Thailand. The results highlight a quick rise of new 
payment technologies that have emerged in recent years and gained rapid 
adoption and popularity by offering a convenient payment experience, adapting 
to local context, and providing access to digital payments for traditionally 
underbanked communities. 

The study helps businesses gain insights into consumer buying habits and 
payment diversity in Asia, helping eCommerce and mCommerce businesses increase 
their addressable audience and include new customer segments into the Internet 
economy by adopting the most relevant digital payment options, as buyers go 
increasingly cashless during the current health crisis.

E-commerce and mobile-commerce in the seven countries is worth some $355 
billion, as presented in the study. Southeast Asia's internet economy hit $100 
billion in 2019 and is expected to grow to $300 billion ( 
https://c212.net/c/link/?t=0&l=en&o=2826031-1&h=2867636536&u=https%3A%2F%2Fwww.thinkwithgoogle.com%2Fintl%2Fen-apac%2Ftools-resources%2Fresearch-studies%2Fe-conomy-sea-2019-swipe-up-and-to-the-right-southeast-asias-100-billion-internet-economy%2F&a=%24300+billion 
) by 2025.

Joel Yarbrough, Vice President for Asia Pacific, Rapyd said: "Since the 
beginning of the global pandemic, going digital is no longer optional. 
eCommerce is now the new baseline. All over Asia, we see stratospheric growth 
in digital payment methods, with local patterns and local winners in every 
country. With this report, Rapyd provides businesses with the local market 
insights on payment behaviors, brands of choice, and technologies that are 
critical in creating a relevant checkout experience for consumers today."

Challenge for Card-Only Merchants

While cards and card-powered mobile wallets are dominant in Japan (61%) and 
Taiwan (51%), across markets, there is a dramatic uptake of eWallets and bank 
transfers as preferred ways to pay.

Taken together, eWallets and bank transfers represent the emerging wave of 
payments - particularly where they are enhanced by interoperable Real-Time 
Payment (RTP) systems like India with UPI (64%) and Thailand with PromptPay 
(62%). Even in a card-preferring market like Singapore, together eWallets and 
bank transfers, including PayNow, are preferred by 42% of respondents, swinging 
all the way to 78% in Indonesia.

Photo - https://mma.prnewswire.com/media/1178808/Rapyd_Payment_Study_Chart.jpg 

Key findings for each country include:

Singapore

  -- Real-time bank payments are on the rise: PayNow and FAST bank transfers
     are rising in importance as concerns about coronavirus converge with
     several years of government investment. 
  -- PayNow is in #2 spot among the top payment methods with 70% of respondents
     using it in the last month. 
  -- GrabPay is the 3rd most popular payment method after Credit Cards and
     PayNow.

Indonesia

  -- OVO Wallet is the #1 frequently used payment method with 69% respondents
     claiming to have used it in the past month, and the country's most
     preferred one with 17.8% respondents choosing it amongst all payment
     brands. 
  -- Indonesian consumers strongly prefer ewallets to cards and cash with 33.8%
     choosing one of three eWallets (OVO, Go-Pay, or Dana) as their preferred
     way to pay. 
  -- Real-time bank transfers including both virtual accounts and older bank
     redirects are preferred 44% of the time on the archipelago.

Malaysia

  -- Bank transfer by Maybank2U, owned by Maybank, the largest bank in the
     country, is the most popular online payment method by usage (65%) and
     preference (21.4%). 
  -- eWallets including Touch N Go, Boost, PayPal, and GrabPay are all of
     rising importance with 22% respondents choosing them as their preferred
     payment methods. 
  -- Cash on Delivery remains relevant with 65% users claiming to have done it
     in the past month, prior to the Movement Control Order (MCO).

India

  -- 85% of Indian respondents used Paytm in the last month. 
  -- With the growth of India's UPI payment scheme, eWallets (including Paytm,
     Google Pay, Amazon Pay) are preferred by 51.2% of users and bank transfers
     by 11.9%. 
  -- Debit and credit cards together are preceded by 28% of respondents. 
  -- 49% of respondents make online purchases daily (highest among all
     countries surveyed).

Japan

  -- Most consumers still prefer credit cards and cash over the counter. 
  -- Amongst mobile payment methods, the PayPay eWallet is rapidly gaining
     popularity with 41% users claiming to have used it in the past month, and
     9.6% choosing it over all other payment methods.

Taiwan

  -- Credit cards continue to be the top payment method in Taiwan both in terms
     of usage and preference. 
  -- Consumers appear to use multiple payment types depending on the use case,
     with preferences split almost equally between credit cards, pay-on-pickup
     at convenience stores, bank transfers, local Easycard, and eWallets.

Thailand

  -- The TrueMoney eWallet is the leading payment method with 66% of
     respondents using it regularly, and 16.8% choosing it over any other
     payment method. 
  -- Together, eWallets and bank transfers make up the most popular payment
     methods chosen by 62.2% users - a trend accelerated by the interoperable
     PromptPay payment scheme. 
  -- Cash is still preferred in highly digital Thailand by 19.4% of respondents.

Consumers in the region and current conditions continue to push businesses 
towards digitalisation and as digital adoption accelerates, it is essential for 
businesses to invest in the right technologies to build a strong online 
presence supporting mobile and social commerce trends catering to each market. 
This localisation is the key to sustaining the business in the time of the 
COVID-19 crisis, and for speedier recovery and further long-term growth.

Access the Rapyd Asia Pacific 2020 eCommerce and Payment study here ( 
https://c212.net/c/link/?t=0&l=en&o=2826031-1&h=2361247062&u=https%3A%2F%2Fwww.rapyd.net%2Fresource%2Fasia-pacific-ecommerce-and-payments-guide%2F%3Futm_campaign%3D2020%2520Public%2520Relations%26utm_source%3Dapac-ecommerce-payments-guide&a=here 
).

About Rapyd

Rapyd does for fintech what the cloud did for IT. It has built the world's 
largest local payments network to power frictionless global commerce. 
Innovative ecommerce companies, technology firms, and marketplaces use their 
Fintech as a Service platforms: Collect, Disburse, Wallet, and Issuing to 
seamlessly integrate payment capabilities into their applications. The Rapyd 
Global Payments Network covers 900+ locally preferred payment methods, 
including bank transfers, ewallets, and cash in more than 100 countries. Now 
businesses can open new markets, create new fintech applications, and reach 
four billion consumers worldwide without thinking about infrastructure or 
regulations. Investors include Stripe, General Catalyst, Oak FT, Tiger Global, 
Durable Capital, Target Global, and TaL Capital. For more information, visit 
www.rapyd.net, read our blog ( 
https://c212.net/c/link/?t=0&l=en&o=2826031-1&h=1552504991&u=https%3A%2F%2Fwww.rapyd.net%2Fresources%2F%3Futm_campaign%3D2020%2520Public%2520Relations%26utm_source%3Dresources-blog&a=blog 
), or follow us on LinkedIn ( 
https://c212.net/c/link/?t=0&l=en&o=2826031-1&h=2033170849&u=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frapyd1%2F%3Futm_campaign%3D2020%2520Public%2520Relations%26utm_source%3Dlinkedin&a=LinkedIn 
) and Twitter ( 
https://c212.net/c/link/?t=0&l=en&o=2826031-1&h=3211102046&u=https%3A%2F%2Ftwitter.com%2FRapydPayments%3Futm_campaign%3D2020%2520Public%2520Relations%26utm_source%3Dtwitter&a=Twitter 
).

Logo - https://mma.prnewswire.com/media/1159741/Rapyd_Logo.jpg 

SOURCE: Rapyd

CONTACT: Yap Gian Cing, +1 (659) 115-8500

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