UserTesting (https://www.usertesting.com/), a leading provider of 
on-demand human insights (https://www.usertesting.com/blog/human-insight), 
today announced the appointment of GB Kumar as the company's first Asia Pacific 
regional Vice President of Sales. UserTesting has nearly 50 subscription 
customers in Asia Pacific with leading brands including Agoda, Canva, 
Destination NSW, Energy Australia, Meitu Inc., Photo Infotech Inc., and Yun 
Yun. These companies leverage the UserTesting® Human Insight Platform to get 
fast feedback on their products, messaging, & experiences, in a cost 
effective-way – from consumers in their markets, to build empathy for their 
end-users so they can make more informed business decisions.
     
     "Asia Pacific countries are going through significant changes in buyer 
behaviour & trade patterns, which needs to be clearly understood for companies 
to sustain a competitive edge and grow their business," said GB Kumar. 
"UserTesting can help these companies gain empathy for their customers by 
delivering deep and actionable insights – and these customer insights will help 
them regain the business momentum to accelerate out of the crisis."
     
     An accomplished business and sales leader with more than 20 years of 
experience, Kumar brings extensive experience leading teams across Asia 
Pacific, India, & the Middle East. Kumar most recently served as Vice President 
of Worldwide Sales & Marketing, and General Manager of India Operations at 
Prysm Inc. Prior to Prysm, Kumar held multiple geo leadership roles at Intel, 
Tech Mahindra, & Cisco.
     
     "We are very excited to have GB join us to lead our expansion into Asia. 
He brings a proven track record of being able to develop and scale sales 
organizations for some of the world's top technology companies, and we look 
forward to having him help us continue to expand our international footprint," 
said Andy MacMillan, CEO of UserTesting. 
     
     About UserTesting
     
     Headquartered in San Francisco, CA, UserTesting enables every organization 
to deliver the best customer experience powered by human insight. With 
UserTesting's on-demand Human Insight Platform 
(https://www.usertesting.com/platform), companies across industries make 
accurate customer-first decisions at every level, at the speed business 
demands. With UserTesting, product teams, marketers, digital, and customer 
experience executives, designers & UX researchers confidently & quickly create 
the right experiences for all target audiences, increasing brand loyalty & 
revenue. UserTesting has more than 1,500 subscription customers, including more 
than half of the world's top brands, & has delivered human insights to over 
35,000 companies to-date. www.usertesting.com.


    Source: UserTesting