Country for PR: United States
Contributor: PR Newswire New York
Thursday, October 01 2020 - 22:57
AsiaNet
Exquisite, STEM-Inspired Crystal Bottles and Eco-friendly, Sustainable Packaging make Benigna Parfums an exciting new luxury fragrance brand to keep on your radar
WASHINGTON, Oct. 1, 2020 /PRNewswire-AsiaNet/ --

At first glance, Benigna Parfums' sparkling bottle may seem like just another 
beautiful vessel with an aim to house the precious elixir inside. However, the 
creative vision, attention to detail, and custom-designed refillable bottles 
embody a well-defined and purposeful story, that, combined with the brand's 
planet-friendly approach, gives it a unique competitive advantage.

Photo - https://mma.prnewswire.com/media/1295435/Benigna_Parfums.jpg 

Benigna Parfums shows their commitment to the environment by embracing 
sustainable bottles and packaging for all their fragrances. The luxury brand 
implements and promotes refillable crystal bottles and reusable boxes to 
minimize environmental impact and reduce carbon footprint. Their goal is to do 
so without compromising the visual appeal of their bottle and packaging, which 
boasts a diamond-faceted crystal bottle with hand-cut crystal stopper and a 24k 
gold-plated neck with 7 stunning pieces of Swarovski crystals embedded around 
it.  The fragrances are presented in an elegant cardboard and wooden box 
accompanied by a lovely fabric bag.
 
Speaking about the design, Benigna, the Creative Director of the brand, stated, 
"Our bottles are made of specially-engineered crystal, which is very reflective 
and faceted-cut like a diamond to achieve a mesmerizing appearance. The diamond 
shape symbolizes purity, perfection, harmony, creativity, and strength, which 
are the pillars of Benigna Parfums' core values.   The details on the top of 
the crystal caps are geometrically designed to mimic an airplane wing, a 
representation of the brand's true story of a young lady of African descent 
pursuing her dreams and passion to become an aerospace engineer and pilot. The 
three signature fragrances- Absolute Celebration, Premier Amour, and Escape 
Velocity - each have three unique crystal stoppers designed in circular, 
elliptical and rectangular shapes.  The 7 pieces of Swarovski crystals also 
have meaningful significance… the number 7 represents completeness and 
perfection.  And the logo printed on the bottle is pure gold, which is 
reflective of the brand's high-end luxury appeal and timelessness."

Highlighting the environmental aspect, the brand said, "Due to the different 
manufacturing process, crystal is not recycled in the same way as glass. The 
innovative and eco-conscious approach of the brand dictated that the timeless 
bottles should be refillable, thereby allowing customers to make these stunning 
creations a personal keepsake to be enjoyed for a lifetime and passed on. The 
cardboard and wooden boxes used by the brand come from trees that are fully 
certified by the World Land Trust and the FSC."

The eco-friendly theme of the brand is just one part of their captivating 
story.  Benigna Parfums has consciously made a decision to only create 
gender-neutral fragrances to aid in the mission to break down gender barriers.  
Fragrances are often categorized by gender depending on the ingredients, notes, 
and packaging, and Benigna Parfums is of the strong belief that this needs to 
change. The brand affirms, "Perfumes should not be based on gender or any other 
distinction, they should respect individual choice, taste, and preferences.  We 
don't define who our fragrances are made for, they are all gender-neutral and 
not mandated by masculinity or femininity. As our brand story revolves around 
flowers, we use prominently floral notes and blend them with other rare notes 
and top ingredients such as oud, musk, ambergris, orris and wood to ensure that 
no matter who wears them, they will experience an amazing olfactory 
experience."  

This gender-neutral element is a big part of their brand's DNA, which states 
that their elegant perfumes embrace the power of oneness, yet tell a unique 
story on everyone's skin.  Formulated using only the highest quality of rare 
and expensive ingredients, the result is exquisite and luxurious creations 
designed for those who seek out superior quality and true distinction.
 
The brand also has an active charity component where a percentage of the 
profits from Benigna Parfums will be donated to BeEagle Foundation, a 
non-profit organization dedicated to inspiring young women around the world to 
pursue STEM education and careers. @BeEagle_STEM. In this modern world where 
empowering women has become so important, it's heart-warming to see a luxury 
brand taking the lead to motivate this cause. Benigna Parfums is truly a brand 
with a beautiful purpose! 
 
Follow @Benignaparfums on social media to get a glimpse of the brand's 
inspiring and captivating stories. Currently, Benigna Parfums is running a 
special limited-time offer, which allows customers to get $115 off the 75 ml 
bottle or collection set, if they buy and try the sample set first.  

www.benignaparfums.com @Benignaparfums

Learn more about their Fragrances - 
https://www.youtube.com/channel/UC4z9JWt5M-jBsmaFxSVqpWQ
 
Photo - 
https://mma.prnewswire.com/media/1295434/A_New_Luxury_Niche_Fragrance_Brand.jpg 
Photo - https://mma.prnewswire.com/media/1295433/Benigna_Parfums_Open.jpg 
Logo -  https://mma.prnewswire.com/media/1295437/Benigna_Parfums_Logo.jpg  
Video - https://www.youtube.com/watch?v=tJgJyWyWNAo

SOURCE Benigna Parfums

CONTACT: Media Inquiries: To request a Press Kit, samples, or high-resolution 
photos, please contact: media@benignaparfums.com 
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