On the second day of the 6th Ultra-Broadband Forum (UBBF) held online, Huawei's 
Executive Director and President of the Carrier Business Group Ryan Ding gave 
his keynote speech "Intelligent Experiences Unlock New Value".

Over the past five years, Huawei, along with its partners, has worked together 
to define the industrial value that gigaband and premium broadband have to 
offer and continued to find new value in areas like gigabit speeds, network 
experience, operation and maintenance (O&M) efficiency, and industry 
ecosystems. Together, they have worked to maximize the commercial and 
industrial value of fixed broadband.

Amidst the COVID-19 pandemic, fixed broadband networks have unleashed huge 
social and economic value, especially in countries that have world-class 
broadband infrastructure. Fixed broadband has played an important role in 
getting work, production, education, and the economy back on track.

Ding said carriers' continual investment and innovation in fixed broadband 
offers uncapped potential and will become a powerful engine for global economic 
recovery. He added that carriers need to redouble their efforts in fixed 
broadband, shift the focus from connecting households to connecting 
enterprises, and provide the ultimate service experience to every person, home, 
and organization through ongoing innovation. According to Ding, the industry 
needs to drive the boom of the global digital economy while working to maximize 
the commercial value of fixed broadband. This is why Huawei has suggested that 
intelligent connectivity will be a key area for industry innovation, and will 
help carriers explore new business opportunities and enable the digital 
transformation of industries.

1. Home+: Better experiences and more diversified services

As online connectivity becomes increasingly important in our lives, our homes 
are becoming multi-purpose platforms. With intelligent connectivity, households 
will enjoy a diversified service experience, including high-speed broadband, 
full coverage, and guaranteed service level agreements (SLAs). This will make 
homes more than just living spaces. They will become places where end users 
have a brand-new "Home+" intelligent experience. 

Huawei has proposed a formula for maximizing digital value from homes: Home 
digital value = Broadband speed + Home network + Diversified services, which is 
outlined below.

Informed network construction decisions for faster broadband: Governments need 
to include broadband network construction as part of their national strategies 
as well as to provide policy and financial support. Carriers need to take a 
holistic approach for the planning, construction, installation, O&M, and 
operation of network infrastructure. They need to focus on high-value users and 
build gigabit residential areas to promote the widespread upgrade of broadband 
services.

Connecting every user for full coverage: Providing a quality Wi-Fi experience 
to homes is a major challenge that carriers face. With Wi-Fi products as a 
service and Wi-Fi services available on a platform, a home's Wi-Fi experience 
can be visualized, managed, and maintained, which improves the service 
experience of home users. Huawei is working with carriers to promote the 
fiber-to-the-room (FTTR) solution, which can support the innovation of more 
smart home applications.

Guaranteed experience levels for target services: To further improve the 
experience for homes, the ability to intelligently identify target services has 
become all the more important. As such, carriers can use AI to determine the 
type of home service and then provide the right service with guaranteed 
experience levels across multiple scenarios. In other words, carriers can work 
more closely with OTT players to monetize the application ecosystem. Then they 
will provide guaranteed experience levels for target services to monetize 
differentiated services. Carriers can also explore new business opportunities 
in verticals like smart home.

2. Enterprise+: Maximizing digital value with better experiences

For enterprises, digitization is about connecting capital, workforce, assets, 
information, and regulations. Though connectivity is the lifeblood of digital 
enterprises, carriers still face huge challenges in providing enterprises with 
guaranteed connectivity. Intelligent connectivity systematically improves 
enterprise experience in three areas: coverage, architecture, and fusion, and 
will help enterprises go digital.

Huawei has also come up with a formula that can help create greater digital 
value from enterprises: Enterprise digital value = Coverage x Architecture x 
Fusion, which is outlined below.

Intelligent, seamless coverage with multiple technologies: Carriers need to 
develop a comprehensive service area plan and deploy optical private lines 
within 300 meters of enterprise users. In addition, carriers need to integrate 
multiple technologies such as 5G, OTN, IP, and PON into one optical network to 
intelligently meet enterprises' various needs with differentiated private line 
products. They can also make full use of their existing network resources, such 
as full-fiber cities, to deploy one network that serves multiple purposes and 
one private line that handles multiple services.

Deterministic experiences with elastic, intelligent architecture: Carriers need 
an elastic and intelligent architecture that is congestion-free, always-on, 
scalable, and simplified. This type of architecture can help achieve committed 
SLAs, including guaranteed bandwidth, latency, reliability, and service 
provisioning times. The architecture is essential for providing deterministic 
experiences and for monetizing SLAs.

Cloud-network fusion for differentiated experiences: Huawei believes that 
network capabilities will become foundational someday. Network boundaries will 
disappear, and clouds and networks will fully merge. Carriers will be able to 
diversify their offerings as they provide a self-defined experience throughout 
the entire user journey from purchasing to usage. In addition to cloud and 
network bundled services, they will also provide one hop to the cloud as well 
as differentiated cloud and network services.

At the end of his speech, Ding stated that business developments and 
technological advancements do not happen independently. Intelligent 
connectivity involves three major innovations: intelligent network 
construction, intelligent cloud network, and synergy between computing and 
networks. Huawei will work more closely with its customers to create greater 
digital value for homes and enterprises using the two monetization formulas and 
deliver intelligent experiences through ubiquitous connectivity. Together, they 
will enable digital transformation of industries and tap into a digital economy 
worth trillions of dollars.

SOURCE: Huawei

Image Attachments Links:

   Link: https://iop.asianetnews.net/view-attachment?attach-id=374268

   Caption: Ryan Ding speaks at UBBF 2020