Country for PR: United States
Contributor: PR Newswire New York
Wednesday, February 03 2021 - 06:21
AsiaNet
Appian Names New Chief Marketing Officer
MCLEAN, Va., Feb. 3, 2021 /PRNewswire-AsiaNet/ --

-- Enterprise Technology Veteran Brings Decades of Experience and A Proven 
Track Record to Lead Brand Awareness for Appian in the Low-Code Automation 
Market

Appian (NASDAQ: APPN) announced today the appointment of Denise Vu Broady as 
Appian's new Chief Marketing Officer. Broady will lead Appian's global 
marketing and communications efforts and shape the marketing strategy to drive 
the next phase of growth.

Photo - https://mma.prnewswire.com/media/1430747/Denise_Vu_Broady_CMO.jpg

With more than 24 years of enterprise technology experience, Broady has helped 
to grow businesses from start-ups and led a complex $10 billion software 
business unit with over 3,000 products at SAP. She is an exceptional leader and 
an expert at creating brand loyalty and value for companies. 

"Denise Broady brings to Appian a new level of sophistication and capability in 
software marketing," said Matt Calkins, CEO of Appian. "She has high energy and 
high standards, a great sense of people, and a strong vision for where we need 
to go."

Prior to joining Appian, Broady was the Global COO of the Industry Cloud 
organization at SAP, running go-to-market, strategy, marketing, communications, 
and operations. She was also the CMO/COO at  WorkForce Software in addition to 
holding various leadership positions at TopTier (a start-up acquired by SAP) 
and Clarkston Group.  

"I'm thrilled to join Appian and the power of Appian's platform to quickly 
solve complex customer problems is extremely impressive," said Broady. "I look 
forward to accelerating the momentum that Appian has already created and 
further elevating the brand on a global scale."

Appian helps organizations build apps and workflows rapidly, with a low-code 
automation platform. Combining people, technologies, and data in a single 
workflow, Appian can help maximize resources and improve business results. 
Analyst firm Forrester predicts that by the end of 2021, 75% of application 
development will use low-code platforms, up from 44% in 2020. To try the latest 
version of Appian for yourself, sign up for a free trial at 
https://www.appian.com/platform/free-trial/.

About Appian
Appian provides a low-code automation platform that accelerates the creation of 
high-impact business applications. Many of the world's largest organizations 
use Appian applications to improve customer experience, achieve operational 
excellence, and simplify global risk management and compliance. For more 
information, visit www.appian.com. 

Forward-Looking Statements

This press release includes forward-looking statements. All statements 
contained in this press release other than statements of historical facts are 
forward-looking statements. The words "predict," "anticipate," "believe," 
"continue," "estimate," "expect," "intend," "may," "will" and similar 
expressions are intended to identify forward-looking statements. Appian has 
based these forward-looking statements largely on its current expectations and 
projections about future events and financial trends that Appian believes may 
affect its financial condition, results of operations, business strategy, 
short-term and long-term business operations and objectives and financial 
needs. Those forward-looking statements are subject to a number of risks and 
uncertainties, including, without limitation, the risks and uncertainties set 
forth in the "Risk Factors" section of Appian's Annual Report on Form 10-K for 
the year ended December 31, 2019, filed with the Securities and Exchange 
Commission on February 20, 2020, and subsequent reports that Appian files with 
the Securities and Exchange Commission. Moreover, Appian operates in a very 
competitive and rapidly changing environment. New risks emerge from time to 
time. It is not possible for Appian's management to predict all risks, nor can 
Appian assess the impact of all factors on its business or the extent to which 
any factor, or combination of factors, may cause actual results to differ 
materially from those contained in any forward-looking statements Appian may 
make. In light of these risks, uncertainties and assumptions, Appian cannot 
guarantee future results, levels of activity, performance, achievements or 
events and circumstances reflected in the forward-looking statements will 
occur. Appian is under no duty to update any of these forward-looking 
statements after the date of this press release to conform these statements to 
actual results or revised expectations, except as required by law.


SOURCE: Appian


CONTACT: Nicole Greggs, Director of Media Relations, +1 703.260.7868, 
Nicole.Greggs@appian.com