Country for PR: United Kingdom
Contributor: PR Newswire Europe
Tuesday, February 09 2021 - 21:00
AsiaNet
Exclaimer Acquires Customer Thermometer to Bring Real-Time Customer Feedback to its Global Corporate Email Signature Platform
FARNBOROUGH, England, Feb. 9, 2021 /PRNewswire-AsiaNet/ --

The only email signature solution vendor that offers an 'out-of-the-box' 
integration with Customer Thermometer

Exclaimer Group [ https://www.exclaimer.com/ ]today announces the acquisition 
of Customer Thermometer, the award-winning survey platform focused on 
real-time, actionable feedback from customers and employees. 

This acquisition further extends Exclaimer's market leadership in the signature 
management marketplace by adding additional capabilities from within the email 
signature real estate. 

Using 1-click surveys, Customer Thermometer delivers a total view of customer 
satisfaction at key points of the customer lifecycle and a visible sign of 
dedication to customer feedback and service. 

Instead of using long, irregular surveys to capture a snapshot in time from a 
small number of customers, this exclusive integration will allow organizations 
of any size to capture a real-time pulse of customer feedback from every 
corporate email sent, for every customer interaction. This in turn enables 
companies to respond immediately to resolve problems for unhappy customers and 
improve those interactions for other customers.

Exclaimer is now the only email signature solution that offers an 
'out-of-the-box' integration with Customer Thermometer. The fully rounded 
feature-set provides the following benefits:

- Easy integration of surveys in emails, a 'drag and drop' interface, and quick 
deployment throughout an organisation. This allows a far greater survey reach 
for a true picture of overall company performance 
- Universally applied surveys to all corporate email through the server-side 
deployment of signature templates 
- Enriched reporting and more granular insights on survey outcomes are made 
possible due to directory data integration

With Customer Thermometer, businesses can improve customer relationships by 
identifying problems quickly and in real-time, increasing customer retention. 
The new feature also allows companies to gain insight into their own employee 
engagement via Exclaimer Cloud's ability to target intra-company messages. 

Commenting on the acquisition, Heath Davies, CEO Exclaimer, says: "This 
acquisition will allow business customers to get increased value from every 
email they send. We are on a journey to give our customers a greater benefit 
from business' most ubiquitous communication tool, email. Ultimately, we're 
helping customers reimagine the potential they have within email today."

Lindsay Willott, Founder, Customer Thermometer comments: "We are seeing an 
ever-greater shift towards customer experience across sectors, as businesses 
rapidly come to understand how critical it is to both lifetime value and 
reputation management. We are delighted to join the Exclaimer team at this most 
exciting of times. This partnership gives email users the world over the 
opportunity to get superb insight and feedback from existing customer 
touchpoints."

GP Bullhound acted as the financial advisor to Customer Thermometer.

Enquiries:
Exclaimer:
Maria Dahlqvist Canton
VP Marketing
Phone: +44 (0) 7930 111931
Email: maria.canton@exclaimer.com

About Exclaimer 
For nearly 20 years, Exclaimer has been providing world-class on-premises and 
cloud-based email signature software and solutions for Microsoft 365 (formerly 
Office 365), Google Workplace (formerly G Suite), and Microsoft Exchange. 
Headquartered just outside of London and with regional offices worldwide, its 
products are used by over 75 million users in 150+ countries with some 
companies holding licenses for over 300,000 users.

Its diverse customer base includes renowned international organizations such as 
Sony, Mattel, 10 Downing Street, NBC, the Government of Canada, the BBC, and 
many more organizations of all sectors and sizes. The company has been the 
recipient of multiple industry awards over the years and was the first company 
of its type to successfully achieve the ISO 27001 Certification for its 
cloud-based signature management service.

For more information on Exclaimer, please visit www.exclaimer.com

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Source : Exclaimer