Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Tuesday, February 09 2021 - 15:55
AsiaNet
Ascenda launches Nexus, the new rapid launch option for its SaaS loyalty solution suite
SINGAPORE, Feb. 9, 2021 /PRNewswire-AsiaNet/ --

Ascenda, the technology company that makes loyalty simple, today announced 
Nexus, a new rapid launch option for its bank customer engagement solutions, 
enabled by an innovative zero-integration approach.

Photo-https://mma.prnewswire.com/media/1435492/Ascenda_Nexus.jpg

Nexus significantly expands the breadth of banks served by Ascenda beyond its 
current top-tier clients in 30+ markets, unlocking a world-class customer 
engagement solution for thousands of established banks and neobanks globally 
who are looking for rapid deployment with minimal complexity and cost.  

Ascenda's loyalty capabilities can now be deployed in a fraction of the typical 
setup time with Nexus. A first in the industry, the new option eliminates all 
technical integration, enabling the rollout of compelling new rewards 
propositions without resource or time constraints. Setup lead time, complexity 
and cost are all reduced by a factor of ten relative to current industry norms.

Nexus supports Ascenda's entire line-up of points-based and cash-back 
propositions, including the merchant offers aggregation platform, OffersHub. 
The full suite of Ascenda redemption capabilities ranging from real-time, 
everyday satisfiers to premium, aspirational rewards is also available under 
the new turnkey option.

"Nexus transforms how financial institutions launch rewards propositions, 
requiring minimal up-front investment and lead-time," said Mark Mullinix, Head 
of Strategy & Partnerships at Ascenda. "Its simple and rapid deployment model 
unlocks vast scalability for Ascenda's suite of customer engagement solutions."

Live demonstrations are now available, and Nexus technology and distribution 
partners will be announced progressively.

About Ascenda

Ascenda is a global provider of innovative loyalty solutions, powering engaging 
rewards propositions for leading financial services brands and merchants 
worldwide.

Ascenda makes loyalty simple through solutions rooted in beautiful design, 
exceptional customer value and rapid implementation.  With deep market 
expertise, best-in-class technology and a rich global content network, Ascenda 
delivers fully digital, user-friendly and highly compelling rewards offerings 
that eliminate the trade-off between cost and customer value.

For more information about Ascenda, please visit www.ascendaloyalty.com.

Contact:

Valerie Perridon
valerie.perridon@ascendaloyalty.com

Source Ascenda

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   Caption: Ascenda launches Nexus, the new rapid launch option for its SaaS 
loyalty solution suite, enabled by an innovative zero-integration approach.

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