-- Encoding.com's File-based Cloud Transcoding and Packaging Services 
Integrates with Ideal's Alice PaaS Solution

Ideal Systems Group ( 
https://c212.net/c/link/?t=0&l=en&o=3095958-1&h=3833952770&u=https%3A%2F%2Fwww.idealsys.com%2F&a=Ideal+Systems+Group 
), the leading systems integrator for broadcast, cloud and professional audio 
visual in Asia, has selected Encoding.com ( 
https://c212.net/c/link/?t=0&l=en&o=3095958-1&h=2840428038&u=http%3A%2F%2Fencoding.com%2F&a=Encoding.com 
), the world's most trusted cloud media processing service, to provide VOD 
transcoding and packaging as part of Ideal's Alice Platform-as-a-Service (PaaS) 
offering. A cloud-native Business Process Management (BPM), operations 
orchestration and integration framework, Alice is a development of Ideal's 
cloud division, Ideal Media Works. The partnership with Encoding.com is 
targeted primarily to media companies in the Asia Pacific (APAC) region.

As broadcast manufacturers around the world move their technology to 
cloud-based systems, operators face the task of orchestrating multiple 
cloud-based products within a common technical and business framework. Ideal 
alleviates this pressure by integrating a host of capabilities onto the Alice 
PaaS, including editing, playout and storage. By joining the Encoding.com 
platform with Alice, Ideal's customers in Southeast Asia can now access 
Encoding.com's Emmy(R) Award-winning file-based VOD processing technology as 
part of a fully integrated cloud-based workflow.

"Encoding.com pioneered cloud media processing more than a decade ago, so it 
was the logical first choice for providing our media and broadcast clients with 
world-class video-on-demand processing services," said Fintan Mc Kiernan, CEO 
at Ideal Systems SEA. "Many of the world's tier-one media companies rely on 
Encoding.com for transcoding their high-value VOD assets, and our APAC 
customers now have access to these same capabilities, enabling true one-stop 
job orchestration.

Since its launch in 2008, Encoding.com has transcoded more than a billion 
videos and processed over one trillion API requests. Offering a robust set of 
VOD-focused microservices for file-based broadcast and OTT content delivery, 
the platform streamlines transcoding, packaging and video delivery to all 
mobile, desktop, IPTV and OTT devices. Encoding.com customers include industry 
leaders such as NBCUniversal, BBC, Peacock, WarnerMedia and Fox.

Encoding.com microservices include broad I/O format support, adaptive bitrate 
and CableLabs(R) packaging, parallel chunk processing, Beamr content-adaptive 
bitrate (CABR) encoding, digital rights management, dynamic ad insertion, 
Nielsen watermarking, advanced audio, closed captioning and automated 
QC-as-a-service. Customers utilize an XML or JSON-based API to integrate the 
Encoding.com platform directly into their digital supply chain and gain access 
to content processing in many AWS and Azure cloud data centers around the 
world. The Encoding.com service ultimately allows customers to dynamically 
scale their video applications, support all popular video formats and 
accelerate time to market while eliminating expensive video infrastructure 
investments.

"Ideal System's development of Alice, along with their growing team of media 
and cloud-savvy software engineers, is very exciting for media companies 
throughout Asia," said Ben Morrell, director of Europe/Asia-Pacific sales at 
Encoding.com. "Coupled with Encoding.com's market-leading media processing 
technology, Alice will allow our joint customers to leverage the benefits of a 
PaaS solution coupled with the bespoke features required to gain a competitive 
edge in the Asia VOD market. It's a thrill to bring Encoding.com to the region 
with a solutions-focused company such as Ideal."

About Encoding.com
Encoding.com is the world's largest and most trusted provider of high-volume, 
cloud-based video processing services. We pioneered transcoding-as-a-service 
more than a decade ago, empowering the world's largest Media & Entertainment, 
Cable, Broadcast and Technology brands to monetize and deliver superior-quality 
video-on-demand content to all mobile, desktop, IPTV and OTT platforms. Based 
in San Francisco, with offices in Aspen, CO, New York and St. Petersburg, 
Russia, we operate in public and private cloud data centers around the globe, 
assuring the fastest possible turnaround times for every client so that they 
can get to air first, grow their audience and stay ahead of the competition. 
For the latest news, please visit www.encoding.com and follow the company on 
Twitter (@encodingdotcom).

About Ideal Systems Group
Based in Hong Kong, with 12 regional offices throughout Asia, Ideal Systems 
Group is an industry-leading broadcast, audio visual and media systems 
integrator providing innovative technology solutions to all sectors, including 
broadcasting, telecoms, government, education and enterprise. In addition to 
integration services, the company offers solutions in the areas of audio 
visual, cloud services, software development and live event production.
 
SOURCE Encoding.com

CONTACT: Danielle Grivalsky, Encoding.com, +1 415-572-0327