AWE2021 is open at National Exhibition and Convention Center (NECC), Hongqiao, 
Shanghai, China on March 23-25, 2021. Under the theme "Smartize the Future", it 
fully displays the latest innovations of the global home appliance and consumer 
electronics industry and the interconnected smart life in the digital era with 
its unprecedented scale, strong exhibitor list and tens of thousands of 
products and solutions that boast cutting-edge technologies and stylish designs.

Covering an area of 150,000 square meters, AWE2021 brings together nearly a 
thousand exhibitors from at home and abroad, including international 
heavyweights such as Gaggenau, Miele, GE Appliances, Bosch, Siemens, Fisher & 
Paykel, Panasonic, Sony, Sharp, AEG, Gorenje, ASKO, SMEG, Whirlpool, Hitachi, 
Philips, Laurastar, 3M, Pentair, Westinghouse and Shark, domestic big names 
such as Haier, Hisense, TCL, Skyworth, Konka, Meling, Gree, Aux, Fotile, Robam, 
Vatti, Vanward, Macro, Galanz, Joyoung, Supor, Lexy, Ecovacs, Meida, Golden 
Home, Marssenger, Sanfer, HEGII, Airmate and Flyco, technology giants and 
unicorn IoT companies such as JD.com, Flytek, 360, Tuya, Topband, Ayla, Xingluo 
Technology, Aispeech and SoundAI, and core component and material suppliers 
such as LGD, CSOT, GMCC & Welling, Jiaxipera, Nidec, Donper, Highly, Schott, 
Higasket and Saite.

AWE Live Stream Night Show will be launched on Tmall, JD.com and Kuaishou from 
19:00 to 22:00 on March 23, 2021. It is designed to drive consumption through 
live stream sales. With hundreds of enterprises live streaming at the same 
time, presidents of enterprises will recommend best home appliances and 
consumer electronics to consumers along with celebrities, internet celebrities 
and livestreaming celebrities.

AWE2021 is more than a technology show. It marks the start of a brand new 
decade for AWE, a digitalized, smart new era for global home appliance and 
consumer electronics industry, and a future smart interconnected life for 
consumers.

Jiang Feng, Executive President of AWE's organizer China Household Electrical 
Appliances Association says, AWE will remain its dedication into advancing the 
high quality growth of home appliance and consumer electronics industry and 
make innovations along with its partners around the globe in the digital age. 
It will provide innovative products and smart life solutions for consumers to 
establish a life full of happiness, and offer the wisdom and solutions of China 
to the global home appliance and consumer electronics industry.

SOURCE  Appliance and Electronics World Expo

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