Country for PR: United States
Contributor: PR Newswire New York
Friday, March 26 2021 - 00:58
AsiaNet
Chatham Imports and Mestre Consortium Form 50/50 Venture for Super Premium Mezcal Los Siete Misterios
MEXICO CITY and NEW YORK, March 26, 2021 /PRNewswire-AsiaNet/ --

Chatham Imports, a global supplier of premium spirits and wine brands and the 
parent company of Michter's Distillery, and a consortium led by Eduardo and 
Julio Mestre have formed a new 50/50 venture to own the global trademark rights 
to the celebrated super-premium mezcal Los Siete Misterios.

Logo - https://mma.prnewswire.com/media/1473526/Chatham_Imports_Logo.jpg 
Photo - 
https://mma.prnewswire.com/media/1473527/Los_Siete_Misterios_Mezcal.jpg  
Photo - https://mma.prnewswire.com/media/1473528/Julio_and_Eduardo_Mestre.jpg

Under the agreement, Chatham becomes the exclusive global sales and marketing 
agent for Los Siete Misterios, excluding Mexico, while the Mestres remain 
responsible for the production of Los Siete Misterios as well as sales in 
Mexico.  This new partnership, which entails an equity investment by Chatham, 
will bolster Los Siete Misterios' production capacity and enhance the brand's 
route-to-market within the United States and abroad.

Julio Mestre, CEO of Los Siete Misterios, commented: "We have known Matt 
Magliocco and his family for years and we have been following what they have 
achieved with Michter's internationally and the great job they have done.  We 
couldn't think of a better partner to help us take Los Siete Misterios to the 
next level.  Both companies have the same values and each of us shares the same 
passion to produce the best spirits in our respective categories.  That's why 
we are certain this will be a great venture for both companies."

Matt Magliocco, Executive Vice President of Chatham, commented: "We are 
absolutely thrilled to partner with Julio and Eduardo in the development of Los 
Siete Misterios.  I have been friends with Julio and Eduardo for years, and 
from the very first day we met, I have admired their commitment to producing 
superb Oaxaca mezcal ethically and responsibly.  Since founding Los Siete 
Misterios in 2010, Julio, Eduardo, and their team have done a remarkable job 
establishing one of the world's greatest mezcals and have earned a 
well-deserved reputation as leaders in our industry."

Magliocco added, "Los Siete Misterios delivers in every respect, from the 
consistently delicious liquid across its diverse range of expressions to the 
arresting Catrinas artwork.  The brand's preeminent status in Mexico City's 
renowned bars and restaurants is a testament to Los Siete Misterios' reputation 
and credibility at home.  For Chatham, Los Siete Misterios exemplifies all the 
qualities we value in a brand and aligns perfectly with our existing 
portfolio.  We cannot wait to bring Los Siete Misterios to more people in the 
United States and around the world."
 
About Los Siete Misterios

Founded in 2010 by Julio and Eduardo Mestre with only one thing in mind: to 
respect and preserve the mezcal making traditions, as well as to promote local 
commerce and stimulate the culture of small mezcal producers, all of this with 
a contemporary approach.  Thus, we were able to relive the past and match it 
with the present time, combining the best of both worlds.  We remain respectful 
of one of the purest essences: the mezcal, a genuine Mexican heritage.  The 
legends and mysteries of Mexico, our land, were our source of inspiration to 
start a quest, looking for a beverage that is fully representative of the 
Mexican customs, culture and of course the passion that goes along with every 
Mexican product.  With support from our bartender friends in over 20 countries, 
we have established Los Siete Misterios as one of the most beloved brands in 
the Mezcal category.  Los Siete Misterios offers a wide range of mezcals 
starting with Doba Yej, a copper pot-distilled Espadín; our Ancestral line of 
clay pot-distilled Espadín, Barril, Mexicano, Coyote, Arroqueno and Tobala; our 
new Ensamble collection of copper pot-distilled Espadín and wild agave blends; 
and special releases including our Pechuga expression.  For more information, 
please visit www.sietemisterios.com

About Chatham Imports

Headquartered in Manhattan's Flatiron District, Chatham represents a portfolio 
of quality-focused spirits, wine, and beer labels.  Chatham's spirits brands 
include Michter's American Whiskey and its Legacy Series consisting of 
Bomberger's Declaration Bourbon and Shenk's Homestead Sour Mash, Crop Harvest 
Earth Organic Vodka, Farmer's Organic Gin, Foro Amaro and Vermouth, Marti 
Autentico Rum, and Faretti Biscotti Liqueur.  Chatham's wine offerings are led 
by Santa Marina and Tuffo, while the portfolio is rounded out with New 
Amsterdam Beer.  Chatham's subsidiaries include Michter's Shively and Fort 
Nelson distilleries in Louisville, Kentucky, as well as Michter's 145-acre farm 
and operations in Springfield, Kentucky.  Chatham products are sold in all 50 
United States as well as approximately 60 foreign markets spanning the 
Americas, Europe, the Middle East, and Asia-Pacific.  For more information, 
please visit www.chathamimports.com.

Chatham Imports Contact:	Los Siete Misterios Contact:
Matt Magliocco	                Eduardo Mestre
+1 (502) 774-2300 x470	        +52 55 29812311
mmagliocco@chathamimports.com   emestre@sietemisterios.com

SOURCE Chatham Imports
Translations

Japanese