Country for PR: United States
Contributor: PR Newswire New York
Tuesday, March 30 2021 - 01:42
AsiaNet
PTC Expands Spatial Computing Capabilities with Vuforia Engine Area Targets
BOSTON, March 29, 2021 /PRNewswire-AsiaNet/ --

- Vuforia Engine Area Targets First to Leverage Spatial Computing Capabilities 
to Support Large Spaces Equivalent to Six American Football Fields

PTC (NASDAQ: PTC) ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=3238921463&u=https%3A%2F%2Fwww.ptc.com%2F%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=PTC 
) today announced the newest addition to its Vuforia(R) augmented reality (AR) 
enterprise platform ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=1923258946&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Fproducts%2Faugmented-reality%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Vuforia%C2%AE+augmented+reality+(AR)+enterprise+platform 
), the Vuforia Engine(TM) ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=3037243056&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Fproducts%2Fvuforia%2Fvuforia-engine%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Vuforia+Engine%E2%84%A2 
) Area Targets offering – the first offering in the market to support the 
creations of immersive augmented reality (AR) ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=754138197&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Ftechnologies%2Faugmented-reality%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=augmented+reality+(AR) 
) experiences for spaces up to 300,000 square feet. Through the use of Area 
Targets, industrial organizations can create AR interfaces within their 
facilities to enable employees to better engage with machinery and understand 
how the environment is being utilized.

Photo - https://mma.prnewswire.com/media/1476123/PTC_area_targets.jpg 
Logo - https://mma.prnewswire.com/media/1313772/ptc_Logo.jpg 

With support from Matterport and Leica 3D scanners, along with NavVis's indoor 
mobile mapping systems, Area Targets users can generate photorealistic, 
survey-grade digital twins ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=3593817706&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Findustry-insights%2Fdigital-twin%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=digital+twins 
), empowering them to create digital canvases of spaces such as factories, 
malls, or offices for advanced spatial computing ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=89116104&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Findustry-insights%2Fspatial-computing%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=spatial+computing 
) applications. 

As one of the leading emerging technologies, spatial computing powers digital 
twin renderings to support the activities of machines and people, as well as 
environments in which they operate. When deployed across the industrial 
enterprise, spatial computing enables seamless interactions between employees 
through AR, enabling companies to close the loop on performance management, 
improve machine learning capabilities with spatial analytics, and optimize 
design and factory floor operations. 

"Vuforia Engine Area Targets is a one-of-a-kind solution for large, persistent 
AR experiences," said Mike Campbell, Executive Vice President and General 
Manager of Augmented Reality, PTC. "Whether users are looking to add navigation 
to their office building or view in-context data on a factory floor, Area 
Targets is the answer. We're pleased to be expanding such a key capability and 
component of PTC's spatial computing vision."
The release of Vuforia Engine Area Targets marks the second Vuforia ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=3120463737&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Fproducts%2Fvuforia%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Vuforia 
) offering to deploy spatial computing in the form of area targets within the 
industrial setting, the first being the Vuforia Spatial Toolbox(TM) ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=3036774655&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Fproducts%2Fvuforia%2Fvuforia-spatial-toolbox%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Vuforia+Spatial+Toolbox%E2%84%A2 
) platform. Combined with the Vuforia Chalk(TM) ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=3619002970&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Fproducts%2Fvuforia%2Fvuforia-chalk%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Vuforia+Chalk%E2%84%A2 
), Vuforia Expert Capture(TM) ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=116092043&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Fproducts%2Fvuforia%2Fvuforia-expert-capture%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Vuforia+Expert+Capture%E2%84%A2 
), and Vuforia Studio(TM) ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=807533262&u=https%3A%2F%2Fwww.ptc.com%2Fen%2Fproducts%2Fvuforia%2Fvuforia-studio%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Vuforia+Studio%E2%84%A2 
) AR products, the Vuforia AR Enterprise Platform provides a robust set of 
offerings that enables users to increase workforce safety and efficiency, 
improve customer experiences, and reduce costs.

About PTC (NASDAQ: PTC) 
PTC enables global manufacturers to realize double-digit impact with software 
solutions that enable them to accelerate product and service innovation, 
improve operational efficiency, and increase workforce productivity. In 
combination with an extensive partner network, PTC provides customers 
flexibility in how its technology can be deployed to drive digital 
transformation – on premises, in the cloud, or via its pure SaaS platform. At 
PTC, we don't just imagine a better world, we enable it.

PTC.com ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=2426215080&u=https%3A%2F%2Fwww.ptc.com%2F%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=PTC.com 
)
@PTC ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=1461518061&u=http%3A%2F%2Ftwitter.com%2FPTC&a=%40PTC 
)
Blogs ( 
https://c212.net/c/link/?t=0&l=en&o=3111742-1&h=184761866&u=http%3A%2F%2Fwww.ptc.com%2Fblogs%3Futm_source%3Dvuforiaengineareatargets%26utm_medium%3Dpressreleaseprn%26utm_campaign%3Dareatargetspatialcomputing&a=Blogs 
)

Media Contacts 
PTC 
Corporate Communications 
Greg Payne 
gpayne@ptc.com 

PTC, Vuforia, Engine, Spatial Toolbox, Chalk, Expert Capture, Studio, and the 
PTC logo are trademarks or registered trademarks of PTC Inc. and/or its 
subsidiaries in the United States and other countries.

SOURCE: PTC Inc.
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