Country for PR: United States
Contributor: PR Newswire New York
Tuesday, March 30 2021 - 21:00
AsiaNet
Rakuten Advertising Appoints New Leaders For North America And International Markets
SAN MATEO, Calif., March 30, 2021 /PRNewswire-AsiaNet/ --

  -- Industry Veterans Anthony Capano and Rakhee Jogia Named as 
     North America Managing Director and International Managing 
     Director

Rakuten Advertising ( 
https://c212.net/c/link/?t=0&l=en&o=3112246-1&h=3271241170&u=http%3A%2F%2Fwww.rakutenadvertising.com%2F&a=Rakuten+Advertising 
) today announced that Anthony Capano has been appointed North America Managing 
Director, and Rakhee Jogia will succeed Capano as International Managing 
Director. Capano and Jogia will focus on growing the global performance 
marketing and advertising leader through unparalleled client strategy and 
service, technology innovation, inventory expansion and strengthening 
partnerships with brands and publishers around the world.

Logo - https://mma.prnewswire.com/media/1422977/Rakuten_Advertising_Logo.jpg

"Anthony and Rakhee have driven significant growth for our advertiser and 
publisher clients worldwide. Their extensive experience delivering new and 
incremental revenue opportunities will continue to position us as the best 
partner for marketers seeking to reach new and global audiences," said Jeff 
Wender, Chief Revenue Officer for Rakuten Advertising. "Anthony's inspiring 
leadership style and deep performance marketing and media expertise will help 
us achieve our ambitious North America growth strategy. Rakhee's laser focus on 
advancing commercial and publisher relationships will ensure that we're 
delivering the highest level of service and strategy to our global partners." 

Capano has served as a Managing Director at Rakuten Advertising for nearly a 
decade, beginning in Australia before relocating to London as International 
Managing Director (APAC, EMEA and LATAM). In his new position, Capano will 
create new opportunities for brands arising from deeper integration of Rakuten 
Americas properties, expanding the company's publisher network and identifying 
new areas for innovation. 

"We have always believed that effective advertising requires more than 
technology. True success is found by layering technology with the partnerships, 
service, scale, insights and global reach of a world-class advertising 
ecosystem," said Anthony Capano. "We are heavily invested in advancing 
technology and moving the advertising industry forward. I am honored to be part 
of a great leadership team and dedicated to advancing the revenue-generating 
value of performance marketing and the strategic influence of media." 

As International Managing Director, Jogia will oversee the EMEA, LATAM and APAC 
markets for Rakuten Advertising, drawing from a decade of programmatic and 
affiliate experience with the business. Over the past three years, Jogia 
focused on international partnerships, most recently as Vice President of 
Publisher Partnerships, International. During her time at Rakuten Advertising, 
she was named to the Top 100: The Drum "Digerati" and PerformanceIN's "Top 50 
Industry Players," and was shortlisted for AdPersonality of the Year in 
ExchangeWire's "A to Z of Women in AdTech."

"I'm excited for the opportunity to drive our clients' business objectives and 
growth plans, especially as we continue to help them navigate a quickly 
evolving marketplace," said Rakhee Jogia. "We pride ourselves on delivering 
excellence around the globe, and will be looking inwards to strengthen and 
develop our people so they can excel in their roles and guide our brands and 
publishers through the coming period of economic recovery. To that end, we plan 
to introduce new initiatives that will help businesses at every step in their 
growth journeys take fuller advantage of the combined power of brand and 
performance marketing."  

Capano will be based in the company's San Mateo, California headquarters, and 
Jogia will be based in its London office.

About Rakuten Advertising
Rakuten Advertising connects leading agencies, brands and publishers to active 
and engaged consumers around the world. With access to Rakuten's diverse media 
properties and audiences, combined with an award-winning performance network 
and proprietary consumer research, Rakuten Advertising creates the right 
conditions to reach new customers and sustain long-lasting loyalty. Its 
foundation of advanced technology, data and strategic services positions 
Rakuten Advertising to offer a differentiated suite of marketing and 
advertising solutions while continually pushing the industry forward. It is a 
division of Rakuten Inc. (4755: TOKYO), one of the world's leading 
Internet service companies. The company is headquartered in San Mateo, CA, with 
offices throughout EMEA, APAC, LATAM and North America. Learn more at 
www.RakutenAdvertising.com.

Contact
Lisa Tadje
ra-press@mail.rakuten.com

Source - Rakuten Advertising