Country for PR: United States
Contributor: PR Newswire New York
Tuesday, April 06 2021 - 10:41
AsiaNet
Global ERP Solution Provider BST Global Announces Brand Evolution
TAMPA, Fla., Apr. 6, 2021 /PRNewswire-AsiaNet/--

-- BST Global unveils new mission, logo and website as part of the rebranding 
initiative.

BST Global unveiled its extensive brand evolution effort on April 1, launching 
a new mission, logo and website ( 
https://c212.net/c/link/?t=0&l=en&o=3115621-1&h=1649191605&u=https%3A%2F%2Fbstglobal.com%2F%3Futm_source%3Dpress-release%26utm_medium%3Darticle%26utm_campaign%3Dbrand_launch_2021&a=website 
). This month marks 50 years of success, during which the global ERP solution 
provider has demonstrated continuous evolution in both company focus and 
product advancement to solve its AEC clients' biggest challenges. This 
rebranding marks the next phase of forward momentum for the company, aligning 
with its new mission statement: We help our clients change the world, one 
project at a time. 

 Logo - https://mma.prnewswire.com/media/1479905/BST_Global_Logo.jpg 

BST Global developed a new logo ( 
https://c212.net/c/link/?t=0&l=en&o=3115621-1&h=651841568&u=https%3A%2F%2Fbstglobal.com%2Fabout%2F%3Futm_source%3Dpress-release%26utm_medium%3Darticle%26utm_campaign%3Dbrand_launch_2021&a=new+logo 
) that has evolved from past versions. The new logo retains the notion of a 
globe with an abstract twist. It also incorporates two key initials within it: 
"C" and "B." These initials pay homage to the company's late founder, Carlos A. 
Baldor Sr., who provided rich vision and leadership for nearly 50 years before 
his passing in August 2020. This logo tips its hat to his dedication and drive, 
paying homage to his tremendous passion, kindness and limitless generosity. 

"Our client partners are changing the world, one project at a time. Our mission 
is to help them accomplish this. Our new brand represents the best elements of 
our past, present and ambitious future," says Javier A. Baldor, Chief Executive 
Officer of BST Global. 

To bring the brand evolution to life, BST Global has launched a new website. 
The site features all new branding elements, information on upcoming events and 
product releases, thought-leadership perspectives and more. Social media posts 
have also been released using the hashtag #BrandNewBST as part of the launch 
campaign.    

ABOUT BST GLOBAL 
BST Global designs, develops and deploys project-based ERP solutions 
specifically for the world's leading architects, engineers and consultancies 
around the globe. More than 120,000 professionals across six continents and 65 
countries rely on BST Global's solutions each day to successfully manage their 
projects, resources, finances and client relationships. With unrivaled industry 
knowledge, BST Global serves as a trusted partner to its loyal clients and 
remains at the forefront of innovation to evolve its products for the greater 
good.  

Contact:
Eileen Canady
Director, Global Marketing
ECanady@BSTGlobal.com

SOURCE: BST Global