On March 26th, Techking hosted the Overseas Localized Marketing and Services 
Exchange Conference in Beijing. Under the theme of "Going Abroad: Cooperation & 
Win-win", the event focused on how companies in engineering machinery 
industrial chain work together when going abroad. More than 30 companies 
attended the conference, including Rio Tinto, Lafarge, China Molybdenum Co., 
Ltd. and China Railway Group Limited, and engineering machinery manufacturers 
such as XCMG Group and Shaanxi Tonly Heavy Industries Co., Ltd.. China 
Construction Machinery Association (CCMA) General-Secretary Wu Peiguo, and the 
Rubber Institute, The Chemical Industry and Engineering Society of China 
(CIESC) Director Ma Liangqing were also invited. 

Mr. Wu and Mr. Ma shared insights from industrial development perspective and 
agreed global economic recovery and One Belt One Road initiative have brought 
historic opportunities to the companies in the upstream and downstream chains 
of Chinese engineering machinery industry, enabling them to work together in 
exploring global market. However, attention should be made to the issues in 
product delivery and service response in overseas markets, due to geographical 
limitation and other factors.

Techking President Tech Wang shared the company is employing three levers, 
products, channel ecosystem, and professional services, and cooperating with 
manufacturers in global expansion.

Techking persists in custom-made tires R&D by working closely with users and 
manufacturers and meeting clients' differentiated demands; with regards to 
product channels, Techking leverages its overseas subsidiaries and 
representative offices to build up an industrial alliance ecosystem with 
clients through shared channels, public platforms and joint promotion; in 
respect to professional service systems, Techking demands its subsidiaries, 
representative offices and agents in key countries resolve service issues 
within 24 hours and starts to deploy Techking Service Centers (TSC).

Techking has served companies from mining and construction industries in more 
than 160 countries and provides supporting services to nearly 40 manufacturers 
including SANY, Liebherr, Terex Group, XCMG, Zoomlion, and Sandvik Group. Its 
key accounts cover global leading giants in mining and construction industries, 
such as Rio Tinto, Glencore, BHP, and Zijin Mining.

President Wang said Techking would continue to strengthen the three levers by 
virtue of its competitive advantages and foster industrial partnership along 
with upstream and downstream companies in the chain; with strong collaboration 
and shared values, the vision of win-win in going abroad could be achieved.

SOURCE:  Techking Tires Limited