-In addition to original products that allow brands to speak directly to 
customers, ScentAir introduces new products to fulfill the desire for a healthy 
and safe environment 

For more than 25 years, ScentAir, the global leader in scent marketing, has 
helped hotel, real estate and business industry leaders across the globe create 
engaged customer experiences and emotional connections using fragrances. Their 
goal of bringing fragrance technology to businesses have spread the power of 
scent across 119 countries with corporate offices on 3 continents. Well-known 
by B2B partners, ScentAir has worked with the likes of Westin, Crown Casino, 
The Executive Center, Melbourne Airport, Air New Zealand, Tag Heuer, Under 
Armour and more. 

"We create direct connections and stronger customer relationships with 
fragrance as we recognize that every interaction matters. Customers have 
demonstrated strong preferences for in-person experiences as they want to be 
engaged differently to their online journey with a brand in order to build 
brand trust and advocacy, especially in this new normal. A multi-sensory 
experience enables brands to achieve more customer satisfaction and creates 
memorable moments especially because when a moment is scented, it helps 
customers recall a moment by over 52%[1] compared to otherwise," said Chloe 
Hui, VP & General Manager, APAC, ScentAir. 

As part of the brands promise of creating memorable moments in line with 
clients' customer needs and marketing trends, ScentAir has responded to the 
importance placed on wellbeing and a healthy and safe environment, especially 
in a post-Covid world. Today marks the launch of ScentAir ION Protect(TM) 
active air purifying systems, it's newest Air Protection product. Using 
patented GPS(R) Needlepoint Bipolar Ionization(R) (NPBI) technology, ION 
Protect(TM) has been tested to confirm a 99.8% reduction rate on a static 
SARS-CoV-2 (COVID-19) surface strain within 30 minutes, plus many other common 
airborne pathogens such as Norovirus, MRSA, E. Coli, Staph Bacteria and more, 
providing naturally safer air with every breath. 

Benefits of ScentAir ION Protect:

-Reduces harmful pathogens in the air: During the NPBI process, contact with 
ions disrupts pathogens' surface proteins, rendering them inactive and unable 
to replicate. 

-Targets particles (Ex. smoke, dust, pollen): When ions disperse throughout a 
space, such as in an office building or a retail shop, they combine with 
particles suspended in the air. This creates a snowball effect in which 
particles of opposite polarities begin to cluster together, which makes them 
easier to capture in filtration systems. 

-Neutralizes odors: The ScentAir(R) ION Protect(TM) breaks down odors, such as 
those in restaurants or medical offices, into basic harmless compounds, 
removing malodors and harmful volatile organic compound (VOC's) leaving indoor 
air smelling fresh. 

-Saves energy: By keeping indoor air cleaner, the ScentAir(R) ION Protect(TM) 
reduces the amount of air required from outside to keep things fresh - saving 
businesses and franchises initial ventilation equipment costs and up to 30 
percent on energy consumption.

"According to a survey we conducted in 2021, 82%² of consumers that are 
concerned about air quality would like to see air purification measures in 
place. We are excited to bring-to-market a product line-up that not only cleans 
the air but does so safely and naturally," summarised Hui. 

The new ScentAir(R) ION Protect(TM) active air purifying systems, using 
patented GPS(R) Needlepoint Bipolar Ionization(R), is available in three 
models: ION Pure, ION Defend and the ION Target. Brands can find out which 
model is right for their business via www.scentair.com.    

[1] Harvard Business Review, The New Science of Customer Emotions, 2015.
[2] ScentAir, Public Opinion Report: Consumer Demand for Clean Air, 2021.

*DISCLAIMER: The ScentAir(R) ION Protect(TM) technology is used in a wide range 
of applications across diverse environmental conditions. Since locations will 
vary, clients should evaluate their individual application and environmental 
conditions when making an assessment regarding the technology's potential 
benefits. The use of this technology is not intended to take the place of 
reasonable precautions to prevent the transmission of pathogens. It is 
important to comply with all applicable public health laws and guidelines 
issued by federal, state, and local governments and health authorities as well 
as official guidance published by the Centers for Disease Control and 
Prevention (CDC), including but not limited to social distancing, hand hygiene, 
cough etiquette, and the use of face masks.

Images
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About ScentAir(R)

ScentAir Technologies, LLC., privately held and founded in 1994, provides 
best-in-class ambient scent marketing solutions to many of the world's most 
recognized brands. As the global leader in olfactory marketing, the Company 
creates memorable impressions for both small businesses and global enterprises, 
elevating their customer experience through the power of scent. Based in 
Charlotte, NC, USA, and corporate offices in Mainland China, Hong Kong SAR, 
Japan, Australia, United Kingdom, France and Netherlands. The Company's 425+ 
global team members service customers in 119 countries through its dedicated 
global supply chain and manufacturing operations in North America, Europe, and 
Asia. ScentAir is committed to the creation of customized scent strategies that 
boost clients' brand sentiments, customer loyalty, and sales. To learn more, go 
to ScentAir.com.

SOURCE: ScentAir

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   Caption: ScentAir, the global leader in scent marketing, helps brands create 
engaged customer experiences and emotional connections using fragrances.