Country for PR: United States
Contributor: PR Newswire New York
Saturday, June 05 2021 - 00:00
AsiaNet
TSM and FTX Sign $210 Million Naming Rights Partnership, Largest in Esports History
LOS ANGELES, June 5, 2021 /PRNewswire-AsiaNet/ --

- Agreement solidifies TSM's position as the world's most dominant esports 
brand and brings FTX to the world of esports 

TSM ( 
https://c212.net/c/link/?t=0&l=en&o=3184403-1&h=196085418&u=https%3A%2F%2Ftsm.gg%2F&a=TSM 
), the premier global esports organization, today announced a $210 million, 
multi-year partnership deal split between FTX Trading Limited and West Realm 
Shires Services Inc, owners and operators of FTX.com and FTX.US respectively.  
FTX.US has partnered with TSM in relation to the US, and FTX.com 
internationally.  As part of this historic new relationship, FTX.com and FTX.US 
have, together, secured exclusive naming rights for TSM, which will now be 
known as 'TSM FTX'. 

Photo - https://mma.prnewswire.com/media/1524703/AndyTSMFTX.jpg 
Logo - https://mma.prnewswire.com/media/1524704/TSM_FTX_Logo_Logo.jpg

With this strategic partnership, TSM FTX will embark on a new set of 
industry-leading initiatives and specifically seeks to invest these resources 
into esports and gaming over the next five years. The partnership's strategy 
includes a focus on massive expansion into new platforms such as mobile, 
accelerating existing global reach with the opening of offices in Asia, Europe, 
South America and more and building on existing performance infrastructure, and 
increased investment in talent development. Additionally, TSM FTX will 
distribute cryptocurrency to each of its players and employees as well as 
purchasing $1 million in FTT, FTX's native token.

"When I met Sam Bankman-Fried, I immediately knew we had to work together," 
said Andy Dinh, Founder and CEO of TSM. "Not only did TSM FTX fit perfectly as 
a brand, Sam is an innovative CEO that is in every way ahead of his time. 
Against all odds as a young ambitious entrepreneur, he has been able to disrupt 
markets by making smart decisions and by surrounding himself with smart people. 
He has proven that you can build a multi-billion-dollar business that can grow 
incredibly fast at scale - all while charging a fraction of what other 
platforms charge, and creating a culture of community and focus on social 
impact. This deal is extremely important to the future of our organization, but 
it was equally as important for me personally to partner with such a visionary 
leader. Just as a shared passion of gaming connects people around the world 
across ages, continents, and language barriers, Sam built a company that 
connects the world around a shared value of currency. I am extremely proud he 
chose to work with TSM."

Sam Bankman-Fried, Founder and CEO of both FTX.com and FTX.US, commented on the 
news, "We're really excited to work with TSM. Their team has gone above and 
beyond both in-game and out, and rightfully established itself as the premier 
team in esports. We've also been really impressed working with them: they have 
the drive, creativity, communication, and generosity that we find combined in 
very few places.  In the end our partnerships will only be as strong as we make 
them, and we think that TSM will be able to help massively expand the presence 
of digital assets outside the traditional landscape. We're also proud to work 
with them to give back to the world."

To align with TSM FTX's mission and focus on social impact and giving back, the 
partnership is set to feature a soon-to-be announced major philanthropic 
initiative, focused on the shared goals of increasing educational opportunities 
and developing financial literacy.

About TSM FTX
TSM FTX is the most valuable esports organization in the world. A platform of 
champions, TSM FTX seeks to provide maximum value through the competitive 
excellence of its teams and the creation of exciting, educational, and 
entertaining content that deliver the ultimate esports and gaming fan 
experience. 

About FTX
FTX.com ( 
https://c212.net/c/link/?t=0&l=en&o=3184403-1&h=937419143&u=https%3A%2F%2Fftx.com%2F&a=FTX.com 
) is a cryptocurrency exchange built by traders, for traders. It offers 
innovative products including industry-first derivatives, options, volatility 
products and leveraged tokens and strives to offer a platform robust enough for 
professional trading firms and intuitive enough for first-time users. In less 
than 2 years, FTX.com has become one of the leading, most innovative, and 
well-respected cryptocurrency exchanges in the world. Its mission to turn 
revenue into charitable giving led to the launch of the FTX Foundation in which 
1% of all FTX.com net fees are donated to the world's most effective charities.

About FTX.US
FTX.US is a US-regulated cryptocurrency exchange, built from the ground up. Our 
mission is for FTX.US to grow the digital currency ecosystem, offer US traders 
a platform that inspires their loyalty, and become the market leading US 
cryptocurrency exchange by volume over the next two years. To learn more about 
FTX.US, please visit: ftx.us ( 
https://c212.net/c/link/?t=0&l=en&o=3184403-1&h=425091465&u=https%3A%2F%2Fftx.us%2F&a=ftx.us 
)

CONTACT
For TSM FTX
press@solomid.net

For FTX.com and FTX.US
M Group Strategic Communications
ftx@mgroupsc.com

SOURCE  TSM