-- Combined offering to provide customers with the unique ability to generate 
interactive 3D experiences for their sellers with a web-based, no code 
environment

Bigtincan (ASX:BTH), the global leader in sales enablement automation, 
announced it has signed a definitive agreement to acquire 100% of Vidinoti SA 
to further its mission of creating the Buying Experience of the Future for the 
world's leading Enterprise customers. With this acquisition, Bigtincan 
strengthens its ability to provide sales professionals with tools to virtually 
present products in their customers' actual environments. 

Headquartered in Fribourg Switzerland, Vidinoti is a leader in the area of 
Augmented Reality, leveraging a strong portfolio of patents and a web-based 
content management system that allows users to manage augmented content at 
scale. The increased engagement created by these unique experiences results in 
better learning, more frequent interactions, better responses and stronger 
brand recognition.

The combination of Bigtincan and Vidinoti creates a new way to develop, deploy 
and manage AR content - offering companies a compelling value proposition and 
alternative to traditional means of communication and interaction with buyers.

"The ability to interact digitally with objects in the real world can 
dramatically improve the buying experience for companies in traditional 
high-touch verticals like industrial manufacturing, retail, and hospitality," 
said David Keane, CEO and Co-founder of Bigtincan. "With Viditnoti's 
technology, Bigtincan's customers can create augmented experiences for their 
products at scale without relying on third parties and deliver them on any 
device."

"Augmented reality has game-changing potential in areas like buyer engagement; 
it can completely redefine how salespeople interact with their customers," said 
Philippe Jeanrenaud, CEO of Vidinoti. "We are thrilled to continue our journey 
with Bigtincan to explore the possibilities, design innovative use-cases, and 
bring AR and VR to support the growth and effectiveness of the sales process."

To learn more about Bigtincan, visit www.bigtincan.com.

About Bigtincan
Bigtincan (ASX:BTH) helps sales and service teams increase win rates and 
customer satisfaction. The company's AI-powered sales enablement automation 
platform features the industry's premier user experience that empowers reps to 
more effectively engage with customers and prospects and encourages team-wide 
adoption. Leading brands including AT&T, Thermo Fisher, Merck, ANZ Bank and 
others rely on Bigtincan to enhance sales productivity and fuel customer 
engagement. With global sales and marketing headquartered in Boston, Bigtincan 
also has offices across EMEA, Australia and Asia. To discover more about how 
your organization can benefit from the Bigtincan platform, please visit 
www.bigtincan.com or follow @bigtincan on Twitter.

About Vidinoti
Vidinoti, based in Fribourg Switzerland, is a leader in the area of Augmented 
Reality founded in 2010 as a spin-off from the Ecole Polytechnique de Lausanne 
(EPFL). Vidinoti's goal is to create a more engaging and richer user experience 
by seamlessly combining the real environment with interactive digital content. 
The increased engagement created by these unique experiences results in better 
learning, more frequent interactions, better responses, and stronger brand 
recognition. For more information, visit vidinoti.com.

Media Contacts
Pam Dearen
VP Marketing Communications & Customer Relations
marketing@bigtincan.com
1-617-981-7557

SOURCE Bigtincan