ENGINE Media Exchange, a leading, end-to-end technology and programmatic 
solution, announced today the appointment of Alex Cook as New South Wales Sales 
Director. Cook will drive new business growth and build a sales team in Sydney 
for the Australian market.

"Alex's immense experience and his proven industry track record will allow us 
to deepen our regional connections and continue our business development 
successes," said Deryck Wills, Head of APAC for ENGINE Media Exchange. "Alex 
instantly understood our transparent and innovative approach to the 
programmatic landscape, and his extensive competitor insights and great 
reputation in the market make him a vital asset for our Sydney team."

In his new role, Cook will also manage existing accounts and find new partners 
as ENGINE Media Exchange expands in the region. He will report directly to 
Willis, focusing on delivering leading programmatic solutions for Australian 
clients.

Prior to ENGINE Media Exchange, Cook worked at Amobee as a senior lead across 
platform sales, and at Big Mobile, as business development director. His first 
day at ENGINE Media Exchange was June 1. 

ABOUT ENGINE MEDIA EXCHANGE (EMX)
ENGINE Media Exchange (EMX) is a leading, end-to-end technology and 
programmatic solution, purpose built to evolve today's digital marketplace. EMX 
brings truth, transparency and integrity to the programmatic ecosystem, solving 
key issues that have challenged the industry. It creates both programmatic and 
managed service solutions designed to unify advertisers, platforms and 
publishers across digital media channels — including CTV, Video, Display, 
Search and Social. While recognized as a leading global independent solutions 
provider for the digital marketplace – EMX is ENGINE's fully owned technology 
and programmatic solution and powers its media business. ENGINE is a global, 
full-service media and marketing services company that unites culture and 
commerce to move brands forward faster.

Media Contact
Bridget Swartz, Director of Marketing, ENGINE
Bridget.Swartz@enginegroup.com

Source - ENGINE Group