--A global build competition targeting gamers and builders from all regions

--Competition is open NOW until July 19

Global esports organization Gen.G and innovative casual footwear brand Crocs, 
Inc. (NASDAQ: CROX) announced a partnership for a Minecraft build competition. 
Celebrating the release of Crocs' new All Family Tie-Dye collection, the theme 
of the competition is "Build Your Life in Color" which starts on July 6 and 
concludes July 19, encouraging players to showcase their personalities and 
share their lives in all its colors. For more information on competition 
details and registration, visit www.crocsworld.gg.

Photo - https://mma.prnewswire.com/media/1556922/Gen_G_and_Crocs.jpg 

Builds will be judged and reviewed by a panel of gaming influencers including 
LittleSiha, JeromeASF, RyGuyRocky, Solidarity, Doc M77, IYMAN, ACAU, Pacckker. 
Judges will look for build quality, creativity, and color, when selecting 
finalists. 

"The 'Build Your Life in Color' competition is another example of how Crocs 
continues to innovate by creating authentic relationships with brand fans and 
consumers on the digital stage," said Crocs SVP & Chief Marketing Officer Heidi 
Cooley. "Just like Crocs, the world of Minecraft is inspired by creativity and 
self-expression, and we're excited to collaborate with Gen.G on a program that 
brings Crocs together with the gaming community."

"Working with a brand like Crocs, who routinely makes waves in the fashion and 
music world, has been a blast. We really challenged ourselves to come up with 
something cool that celebrates the amazing creativity of the global Minecraft 
community," said Gina Chung Lee, CMO of Gen.G.  

The competition is open to residents of Canada, China, Europe, Japan, Korea, 
and the US. Talent will judge and select regional winners who will be eligible 
to win prizes including an XBOX Series X, Playstation 5, LG Laptop, Crocs from 
the All Family Tie-Dye collection, Jibbitz(TM) charms (please visit the website 
for detailed rules and regulations by region).  There will also be chances for 
six lucky winners who design their own unique custom Jibbitz(TM) charms 
produced by Crocs.

The All Family Tie-Dye collection from Crocs transcends all ages and genders 
with new patterns and silhouettes for the whole family.

In addition to the Gen.G partnership, Crocs has previously integrated into the 
esports space with collaborations with Andbox's Call of Duty League franchise 
New York Subliners and Call of Duty League franchise Minnesota ROKKR(R).

CONTACT: geng@dkcnews.com 

SOURCE:  Gen.G