Country for PR: China
Contributor: PR Newswire Asia (China)
Friday, July 23 2021 - 18:55
AsiaNet
Geekvape and Paris Saint-Germain Announce Official Partnership
SHENZHEN, China, July 23, 2021 /PRNewswire-Asianet/ --

On July 23rd (GMT+8), before the new Ligue 1 season kicks off, Geekvape, the 
world-renowned vape brand, and Paris Saint-Germain, the European football 
powerhouse, announced together the official partnership starting from the 
2021-2022 season. It is the first time in history that a football giant 
partners with a vape brand. Both sides will work together on campaigns, TV 
commercials and co-branded products in authorized countries. Geekvape fans 
around the world will also have the opportunity to see the team in real life. 

Elegance, and Excellence

"Geekvape has always followed a brand concept of 'Love of Life' and building an 
excellent life experience, while Paris Saint-Germain is known for playing 
elegant football " said Allen Yang, the CEO of Geekvape Technology. "In their 
own sectors, Geekvape and Paris Saint-Germain are sharing the same passion for 
'Excellence' and 'Elegance.' And based on this common idea, we have come 
together today. Six years after its creation, Geekvape has grown into an 
international brand serving millions of users around the globe. The partnership 
with Paris Saint-Germain is an essential step in its brand strategic upgrade 
and will, at the same time, attract more users to feel the positive energy 
brought by football through Paris Saint-Germain's football magic." 

Marc Armstrong, Paris Saint-Germain's Chief Partnerships Officer, said: "We are 
delighted to welcome Geekvape to the Paris Saint-Germain family. Geekvape is an 
innovative Chinese brand with worldwide ambition. We both share the same 
determination to ally excellence and elegance. We are looking forward to 
working together to develop creative campaigns." 


About Geekvape

Geekvape, founded in 2015, is an innovative technology company headquartered in 
Shenzhen, China. Geekvape's mission is to build a creative life experience and 
provide a reliable product experience. For a long time, Geekvape continuously 
creates and thinks differently, aiming to positively impact society. 


About Paris Saint-Germain

Paris Saint-Germain football club was created in 1970 and celebrated its 50th 
anniversary in 2020. Since QSI's purchase of the club in 2011, it has 
transformed to become one of the top football clubs and global sports brands in 
the world. The club has since then won 27 trophies in only ten years, 43 in its 
history, becoming the most successful football club in France. Paris 
Saint-Germain has attracted many great players including Ronaldinho, Beckham, 
Ibrahimovic, and currently Neymar Jr and Mbappé, both ranked amongst the top 
players in the world. The international popularity of the club never stops 
growing. It is now the one of the most followed club in the world, expanding 
from zero to a community over 100 million social media followers in just ten 
years. The pioneering sports club which now includes men's football, women's 
football, handball and judo added esports in 2016. Giving back to the community 
is fundamental to the club who has drastically increased the capacity of its 
Foundation to develop large programs for underprivileged youths. 

SOURCE:  SHENZHEN GEEKVAPE TECHNOLOGY CO., LTD

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