Country for PR: United Kingdom
Contributor: PR Newswire Europe
Wednesday, August 04 2021 - 02:30
AsiaNet
Prada Luna Rossa OCEAN Fragrance Campaign
PARIS, Aug. 3, 2021 /PRNewswire-AsiaNet/ --

Prada announces today the worldwide launch of Luna Rossa OCEAN, the new men's 
fragrance celebrating humanity augmented by technology, featuring Jake 
Gyllenhaal in the advertising campaign film directed by Johan Renck.

To view the Multimedia News Release, please click: 
https://www.multivu.com/players/uk/8933251-prada-luna-rossa-ocean-fragrance-campaign/.


The campaign illustrates the conviction that with technology as an extension of 
ourselves, we can push beyond our limits, imagine beyond possibility and open 
new horizons. 

Starring Academy Award nominated actor, and producer, Jake Gyllenhaal as an 
explorer at his most spirited, the campaign captures the dynamism and vibrance 
of Luna Rossa OCEAN. Directed by Johan Renck, leading cinematic visionary known 
for his genre redefining music videos for David Bowie and Beyonce as well as 
his award-winning work for HBO's Chernobyl, the Prada Luna Rossa OCEAN film 
campaign luxuriously celebrates the spirit of adventure and the spectacular 
vastness of the ocean harnessed by innovation. 

Set under the sails of the Luna Rossa boat, a masterpiece of cutting-edge 
technology, Gyllenhaal embodies the modern adventurer combining physical and 
intellectual strength, and pushing beyond his limits at full speed, towards an 
ethereal, glowing red moon.

"Prada Luna Rossa OCEAN embodies a sophisticated, yet avant-garde approach to 
the modern fragrance for men. We are incredibly excited for the launch of this 
new fragrance inspired by the power of man meeting the power of innovation." - 
Yann Andrea, Prada Beauty International General Manager

The Prada Luna Rossa OCEAN film campaign launches today worldwide across 
television and digital channels, print, outdoor media and collateral materials.

Talent: Jake Gyllenhaal
Film Director: Johan Renck
Music: "Supernova Explosion" by Sebastien LIPSZYC & Emmanuel LIPSZYC

#PradaLunaRossaOcean
#PradaFragrances

About Jake Gyllenhaal

Jake Gyllenhaal is an Academy Award and Tony nominated actor as well as a 
producer of note with his company Nine Stories. 

Alongside Hollywood's greatest filmmakers, Gyllenhaal has starred in over sixty 
feature films including Ang Lee's classic Brokeback Mountain, for which he 
received an Oscar® nomination and won a BAFTA for Best Supporting Actor; Dan 
Gilroy's Nightcrawler, for which he received Golden Globe, BAFTA, SAG and 
Independent Spirit Award nominations, Richard Kelly's Donnie Darko; Sony 
Pictures highest grossing film of all time, Jon Watt's Spider-Man: Far From 
Home, and many more. 

His stage work on Broadway includes the Tony nominated Sea Wall / A Life (Tony 
nomination Best Actor, Drama League Award); the hit revival of Stephen 
Sondheim's Sunday in the Park with George, and Constellations (Drama League 
award) and, on the West End; This is Our Youth (Evening Standard Award).

For the stage, Ninestories produced both Seawall / Alife and Jeremy O Harris's 
SLAVE PLAY – both shows received 16 Tony nominations combined for the 2020 
Broadway season and both received nods for Best Play. 

Most recently, Gyllenhaal re-teamed with director Antoine Fuqua to star in The 
Guilty for Netflix, which Nine Stories also produced. The film will be release 
Fall 2021. In early 2022 he will be seen starring in Michael Bay's 
action-thriller, Ambulance, for Universal. 

About Johan Renck

Johan Renck is an award-winning Swedish film, television and music video 
director who is based in Stockholm, Sweden. Renck has worked worldwide with 
artists such as David Bowie, Beyonce and Madonna. His first feature film, 
Downloading Nancy, premiered at the 2008 Sundance Film Festival, and in 2019 
and he directed the mini-series Chernobyl for HBO and SKY for which he won the 
Primetime Emmy Award for Outstanding Directing for a Limited Series, Movie or 
Dramatic Special and the Directors Guild of America Award for Movies for 
Television and Limited Series. Prada Luna Rossa Ocean is Renck's first time 
working with Prada and with actor Jake Gyllenhaal.

Video - https://youtu.be/TU-9_6l1xkM 
Logo - https://mma.prnewswire.com/media/1584120/Prada_Logo.jpg

Contact:
Mickael Roux 
Communication and Social Media Manager 
mickael.roux@loreal.com

Source: Prestige et Collections International