Country for PR: United Kingdom
Contributor: PR Newswire Europe
Monday, September 06 2021 - 04:41
AsiaNet
Heineken(R) and TIESTO celebrate the Formula 1 Heineken Dutch Grand Prix weekend in style with a unique performance on the track
ZANDVOORT, Netherlands, 06 September, 2021, /PRNewswire-AsiaNet/--

- Internationally renowned Dutch DJ Tiesto played an exclusive live performance 
on the track to celebrate the F1 Heineken Dutch Grand Prix at Zandvoort 

- Heineken created a moving stage on a truck bed, featuring artwork by famous 
Dutch artist, Joseph Klibansky 

- The Heineken(R)0.0 truck made its way from the podium to the grandstands, 
stopping at turns 11 and 12 to perform in front of fans

- The performance was live streamed to millions of fans worldwide 

Heineken(R)celebrated the historic return of Formula 1(R) to Zandvoort in the 
Netherlands with a performance like no other. After all the F1(R)and W 
Series(TM) racing action over the weekend, a different vehicle took to the 
track with Dutch superstar DJ TIESTO on board treating fans to an exclusive 
60-minute live set, immediately after the F1 Heineken Dutch Grand Prix podium 
celebrations on Sunday 5th September.

Heineken(R)and TIESTO celebrate the return of Formula 1(R)to Zandvoort, with a 
unique performance live streamed directly from the track from the F1 Heineken 
Dutch Grand Prix
Fans at the race enjoyed the performance from the grandstands in accordance 
with the COVID-19 guidelines in place, whilst fans at home tuned into the 
livestream featured on EDM streaming service Beatport, F1 and Red Bull Racing 
Honda Facebook channels as well as TIESTO's own Facebook and YouTube. 

The stage for the performance was built onto the back of a Heineken(R) 0.0 
truck which started its journey from the pit lane straight after the podium 
ceremony and moved around the track, powered by sustainable biofuel, before 
stopping at turns 11 and 12 for TIESTO to finish the performance. To add to the 
theatre of the performance the truck shot out biodegradable confetti onto the 
track. 

The truck featured artwork by renowned Dutch artist Joseph Klibansky. Klibansky 
developed the design especially for the F1(R) and W Series(TM) podium, in 
collaboration with Heineken, which depicts local elements synonymous with the 
Netherlands, but with a contemporary twist. 

The livestream is available to watch on Beatport channels until the end of 
year. 

INFORMATION

For more information, please contact: HeinekenF1@mcsaatchi.com

Streaming channels: EDM streaming service Beatport via Facebook 
[https://www.facebook.com/beatport/ ], YouTube 
[https://www.youtube.com/watch?v=JCubhskY8d0 ] and Twitch 
[https://www.twitch.tv/beatportofficial ]

F1 Facebook  [https://www.facebook.com/Formula1/ ]

Red Bull racing Honda Facebook [https://www.facebook.com/redbullracing/ ]

TIËSTO YouTube [https://www.youtube.com/channel/UCPk3RMMXAfLhMJPFpQhye9g ] and 
Facebook [https://www.facebook.com/search/top/?q=ti%C3%ABsto ] 

About HEINEKEN:

HEINEKEN is the world's most international brewer. It is the leading developer 
and marketer of premium beer and cider brands. Led by the Heineken(R) brand, 
the Group has a portfolio of more than 300 international, regional, local and 
specialty beers and ciders. We are committed to innovation, long-term brand 
investment, disciplined sales execution and focused cost management. Through 
"Brewing a Better World", sustainability is embedded in the business.

HEINEKEN has a well-balanced geographic footprint with leadership positions in 
both developed and developing markets. We employ over 85,000 employees and 
operate breweries, malteries, cider plants and other production facilities in 
more than 70 countries. Heineken N.V. and Heineken Holding N.V. shares trade on 
the Euronext in Amsterdam. Prices for the ordinary shares may be accessed on 
Bloomberg under the symbols HEIA NA and HEIO NA and on Reuters under HEIN.AS 
and HEIO.AS. HEINEKEN has two sponsored level 1 American Depositary Receipt 
(ADR) programmes: Heineken N.V. (OTCQX: HEINY) and Heineken Holding N.V. 
(OTCQX: HKHHY). 

Most recent information is available on HEINEKEN's website: 
www.theHEINEKENcompany.com and follow us on Twitter via @HEINEKENCorp.

Photo - https://mma.prnewswire.com/media/1608721/Heineken_and_TIESTO.jpg  
Photo - https://mma.prnewswire.com/media/1608722/Heineken_and_TIESTO.jpg  
Photo - https://mma.prnewswire.com/media/1608723/Heineken_and_TIESTO.jpg  
Photo - https://mma.prnewswire.com/media/1608724/Heineken_and_TIESTO.jpg

SOURCE: Heineken
Translations

Japanese