Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Friday, October 08 2021 - 15:30
AsiaNet
Visa's AI prevents more than $350 million in fraud from disrupting Australian businesses
SYDNEY, Oct. 8, 2021 /PRNewswire-AsiaNet/ --

Visa, the world's leader in digital payments, today announced its sophisticated 
artificial intelligence (AI)-driven security helped financial institutions 
prevent more than AU$354 million in fraud from impacting Australian businesses 
in the past year[1].

The protection of Australian businesses is the result of Visa pioneering the 
use of neural networks modeled on the human brain, to power its AI technology 
that analyses the risk of transactions in real time to find and stop fraud. The 
algorithm assesses more than 500 risk attributes in about a millisecond to 
produce a score of every transaction's predicted fraud probability. 

Visa's AI-powered security is increasingly critical as payments continue their 
rapid shift online. This reflects new data released by AusPayNet which shows 
that overall card fraud remained largely unchanged in 2020 – up 0.6%[2] despite 
a boom in online retail spending of 44 per cent[3] - highlighting that 
sophisticated fraud prevention measures are keeping fraudsters out. 

Visa's Head of Risk for Australia, New Zealand and South Pacific, Carolina 
Gallegos, said: "We have a global team of around 850 Visa employees dedicated 
to anticipating and countering new threats as fraudsters find new ways to 
attack."

"Trust underpins everything we do at Visa, including our approach to 
innovation. We are investing more heavily than ever in systems resilience, 
fraud management and cybersecurity, including tokenisation, AI and 
blockchain-based solutions to bring even more security to ecommerce and 
Australian businesses."

One of the top threats to emerge in Australia and globally the past year is 
enumeration, the criminal practice that involves using automation to test and 
guess payment credentials such as account numbers, CVV2, and/or expiry dates 
during online checkout. To counter this, Visa is leveraging its AI-powered 
technology to spot patterns in data that are otherwise undetectable by humans, 
and alert affected merchants and financial institutions before fraudulent 
transactions begin.

"Put simply, commerce is moving online, so fraudsters are focusing their 
efforts online and Visa's AI security helps make every single split-second 
assessment more sophisticated. A lot of the time, breaches can happen months 
before actual fraud takes place, so we help businesses identify if they have 
been a victim early on and take action before it occurs," said Gallegos.

Visa's fraud prevention efforts reinforce the benefits of transacting on the 
Visa network for Australian businesses and consumers to ensure high levels of 
payment security, especially online. 

Security top of mind for customers shopping online

New Visa-commissioned independent research[4], conducted by global strategy 
consultancy CLEAR in May and surveying 2045 Australian debit cardholders, found 
security-related benefits were front of mind for consumers when it comes to 
online transactions. 

When consumers were asked what features they considered important when using a 
debit card to make payments, security benefits topped the list and were 
considered even more important for online debit payments than in-store. Almost 
three in four consumers (73 per cent) considered fraudulent purchase protection 
a very important card benefit. Ensuring personal data remains confidential and 
getting fraudulent purchase alerts were equal second leading factors (70 per 
cent each).[5]

Gallegos concluded: "Visa has unparalleled visibility into the global payments 
ecosystem. With multiple new players entering online payments, it's crucial the 
sector harnesses sophisticated capabilities to safeguard payment security.

"As ecommerce and in-app purchases become increasing popular, the industry must 
continue to innovate and invest in technology that protects the trust we've 
established between businesses and their customers," she said.

About Visa Inc. 

Visa Inc. (NYSE: V) is the world's leader in digital payments. Our mission is 
to connect the world through the most innovative, reliable and secure payment 
network - enabling individuals, businesses and economies to thrive. Our 
advanced global processing network, VisaNet, provides secure and reliable 
payments around the world, and is capable of handling more than 65,000 
transaction messages a second. The company's relentless focus on innovation is 
a catalyst for the rapid growth of digital commerce on any device for everyone, 
everywhere. As the world moves from analog to digital, Visa is applying our 
brand, products, people, network and scale to reshape the future of commerce. 
For more information, visit About Visa 
(https://usa.visa.com/about-visa/our_business.html), visa.com/blog 
(https://usa.visa.com/visa-everywhere/blog.html) and @VisaNews 
(http://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Ftwitter.com%2F
VisaNews&esheet=51583133&newsitemid=20170705005058&lan=en-US&anchor=%40VisaNews&
index=4&md5=b694d8213fe5168247dba0ed29ec5da2).

[1] 12 months ending 30 April 2021, VisaNet (May 2020 – April 2021)
[2] AusPayNet 2021 Payment Fraud Report, August 2021
[3] NAB Online Retail Sales Index 2020 cited in AusPayNet 2021 Payment Fraud 
Report, August 2021
[4] Consumer preference for routing debit transactions in Australia, survey by 
CLEAR of 2,045 Australian debit cardholders online, May 2021
[5] Respondents were presented with a range of different benefits and asked: 
Please indicate the extent to which each benefit is important to you, when you 
use a debit card to make payments. For each of the things that are 
important/very important to you when you pay with debit card, please mention if 
it is more important when you pay face-to-face instore, or when you pay online, 
or for both.
 
SOURCE:  Visa Inc.