Country for PR: Hong Kong
Contributor: PR Newswire Asia (Hong Kong)
Tuesday, October 26 2021 - 18:15
AsiaNet
KKStream Shares Their Observation On Key B2B Streaming Trends In Newly-Released APAC Streaming Industry Insight Report
TAIPEI, Oct. 26, 2021/PRNewswire-AsiaNet/--

Inquiry KKStream received from APAC companies grew by 22% in 2021. Businesses 
save an average 43% of external communication cost with KKStream's modular 
streaming solution--BlendVision.

KKStream, the APAC leading service provider of B2B streaming technology, 
published its 2021 2H Industry Insights Report "Streaming Applications Among 
APAC Companies: Trends and Case Studies" today, which is based upon its 
experience collaborating with major businesses to analyze the trends in B2B 
streaming applications and shares how different industries can grow their 
businesses through leveraging streaming solutions. The Report includes three 
case studies, introducing how key Taiwanese companies adopt streaming solutions 
in external communication for improved competitiveness in the wave of digital 
transformation, and the key factors to their success. 

Companies benefit the most by leveraging streaming solution in Customer and 
Channel Relations(CR)

KKStream's data from 2020 to 2021 shows that companies can save an average 43% 
in costs after switching from offline events to online streaming for external 
communications, with Customer and Channel Relations(CR) related communications 
benefiting the most. For example, live streaming a business development event 
online would avoid any constraints in geographic distance or venue size. By 
doing so, businesses can increase the frequency of communications, and 
significantly reduce cost and effort on venue, food and beverage, and travel 
expenses. KKStream also observed that companies tend to rely on streaming 
solutions in managing Investor Relations(IR), Customer and Channel Relations 
(CR), and Public Relations(PR). 

Four key advantages of streaming solutions allow businesses to solve offline 
communication pain points, and yield greater benefits from online and hybrid 
events. 

Based on years of experience in providing B2B streaming services, KKStream 
shares four popular streaming features among businesses: access management and 
content protection; simulive streaming; live chat and poll, and livestream 
replay (live to VOD). Information security is the key factor companies take 
into consideration when deciding a streaming solution, KKStream's BlendVision 
streaming solutions offer information security features such as permission 
management, watermarking, and DRM content encryption technology, alleviating 
security concerns for business. 

KKStream also discovered that 65% of companies prefer to apply simulive 
streaming in their live events, in which a part of the event is pre-recorded 
and goes through post-editing, to provide better audiovisual quality through 
post-production technology and create an experience comparable to offline 
events. 73% of companies use chatroom and polling features in their online live 
events, while 90% of event organizers would allow the livestream to be replayed 
in order to increase interaction and create The Long Tail Effect. Compared to 
offline events, these features allow streaming events to become more effective 
at driving results. 

High-quality streaming solution satisfies multi-purpose communications and 
security demands, driving 16% YoY market growth

The pandemic overturned how companies plan and execute external communications, 
and expectations from their target audience have also changed. With the public 
becoming more familiar with the digital low touch "new normal", video streaming 
applications evolved from being what companies "need" to what they "must do". 
In 2021, KKStream witnessed 22% growth in the demands from APAC companies for 
streaming solutions, and expects a 16% YoY market growth until 2025 with the 
applications in Customer & Channel communication(CR) to grow most 
significantly. KKStream's industry-leading streaming technology not only 
supports business needs of multi-purpose communication but also maximizes the 
benefits of technology with data and analytic insights gathered from audiences. 

"The demand for streaming solutions from companies around the world has grown 
significantly since 2020," said Eric Tsai, General Manager of KKStream. "We are 
now seeing this trend expanding from Europe and the United States to the APAC 
region. Companies from APAC are also leveraging on-demand and live streaming 
solutions to create a variety of applications as restrictions continue for 
offline events. We are excited to share KKStream's first-ever APAC streaming 
Industry Insight Report for companies to better understand how businesses are 
digitizing their communications and optimizing through data. Streaming has 
allowed these companies to save time and cost while gaining greater security 
protection and other benefits. We are glad to see that more APAC companies are 
using enterprise-grade video streaming solutions for their external 
communications to break through the constraints of space and time and reach a 
global audience."

As business communications enter a new era, streaming technologies can support 
various needs of an industry in external communications. As a result, streaming 
is not only relevant to the entertainment and media industries but also plays 
an important role in business communications. Companies in financial, 
technology, education, and other sectors are all leveraging video streaming to 
connect in new dimensions and become a leader in this fast-changing world. 

To download the full report, please visit: 
https://www.kkstream.com/cases-insights/2021-streaming-insight-report-en/ 

About KKStream

Founded in 2016, KKStream is the leading provider of B2B streaming service 
solutions. We use cloud-based streaming, AI, and data analysis to provide 
enterprise customers a complete media streaming solution and professional 
consulting service. KKStream is a subsidiary of KKBOX GROUP and headquartered 
in Taipei, with R&D teams located in both Taipei and Kaohsiung, and an office 
in Tokyo. Our customers span across telecom operators, media companies, online 
events and ticketing, online education, and home fitness. Through our 
BlendVision solution, we offer "Streaming-as-a-Service" products that are both 
flexible and modular to allow companies easily implement streaming technology, 
and allow various industries to deliver video streaming applications in high 
quality. Official website: www.kkstream.com

SOURCE KKStream


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   Link: https://iop.asianetnews.net/view-attachment?attach-id=405232

   Caption: KKStream, the APAC leading service provider of B2B streaming 
technology, published its 2021 2H Industry Insights Report “Streaming 
Applications Among APAC Companies: Trends and Case Studies”.

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