Korea Ginseng Corp (KGC) celebrates the 122nd anniversary of its premium red 
ginseng brand, CheongKwanJang.

One of the best ginseng in the world, Korean ginseng became a premium red 
ginseng … The birth of CheongKwanJang

The history of the Korean government managing ginseng and red ginseng dates 
back to 1899, the 36th year of King Gojong's reign during the Korean Empire 
period. The empire established Samjeonggwa under Gungnaebu and executed a 
monopolization scheme to control the production and processing of ginseng and 
red ginseng.

The name CheongKwanJang was first used in the late 1950s when red ginseng 
export increased. The title was to differentiate genuine Korean ginseng from 
fakes produced overseas that attempt to steal the prestigious reputation of 
Korean red ginseng. The name implies trustworthiness and credibility of the 
brand whose products are processed and packaged in factories under the 
government's direct management. The implication is marked by the word Cheong in 
the title which means legitimate product.

Since then, the premium red ginseng brand's products have been exported to 
around 40 countries joining the ranks of Hallyu food (K-food) and making the 
brand to carry on the fame of Korean ginseng. Recently, the brand is beloved as 
a "leading brand of South Korea" sweeping awards of institutions and media 
outlets at home and abroad including the First Brand Award and Trust Company 
Award.

Red ginseng has been loved by generations of South Koreans as an iconic dietary 
supplement. The process of steaming and drying 6-year-old ginseng produces 
saponins, red ginseng polysaccharides, amino sugars, minerals, etc. whose 
harmony effectively reduces fatigue. The combination of nutrition reduces the 
concentration of substances that cause fatigue while increasing 
energy-generating hormones. In addition, the nutrition improves the immune 
system by catalyzing macrophages's work which kills viruses and cancer cells. 

Red ginseng was officially acknowledged for its healing effect by the Ministry 
of Food and Drug Safety, South Korea's governmental agency responsible for 
managing the safety of foods and drugs. Being acknowledged for its five major 
benefits of boosting the immune system, reducing fatigue, improving blood 
circulation, enhancing memory, and its antioxidative effect, red ginseng is the 
most widely sold dietary supplement in South Korea. COVID-19 has created a keen 
interest in the health of our immune system, so South Koreans continue to 
embrace red ginseng for its beneficial properties.

SOURCE: KGC (Korea Ginseng Corp.)


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   Caption: Red Ginseng