Country for PR: United Kingdom
Contributor: PR Newswire Europe
Wednesday, December 01 2021 - 01:53
AsiaNet
Artmarket.com: Ahead of Art Basel Miami 2021, Art Market Gender Parity is Still Wanting; But Could NFTs Change That?
PARIS, Nov. 30, 2021 /PRNewswire-AsiaNet/ --

Despite the big result for an exceptional (and relatively small) painting by 
Frida Kahlo, the Mexican artist was still only 18th in Artprice's ranking of 
artists by auction turnover for the month of November 2021, behind 17 male 
artists. And while this trend was completely reversed for the generation of 
artists born after 1985 (the 8 top-selling signatures were all young women!), 
we ask: what is the gender parity situation on the NFT market?

thierry Ehrmann, CEO and Founder of Artmarket.com and its Artprice department: 
"The creation of the NFTs market should be an opportunity to achieve some sort 
of gender parity on the art market. The technology is revolutionizing an entire 
industry, as shown by Art Basel Miami Beach which opens its doors this year to 
Tezos ("home to one of the fastest growing NFT artist communities") and Scope 
Miami which has decided to issue its VIP invitations in the form of 
non-fungible tokens".

"World of Women"
It's only a few years since NFTs first appeared on the web, and only a few 
months since the general public discovered non-fungible digital tokens; but 
some have already commented the lack of a female presence in this new world. 
Several projects have nevertheless been developed to try to correct this 
imbalance, starting with a collection of exclusively female PFPs (profile 
pictures) by World of Women: https://opensea.io/collection/world-of-women-nft
"World of Women was created to bring more diversity and inclusiveness to the 
NFT space while bridging the gap between collectibles and single edition art 
worlds".

Considering the traditional art market's long-standing gender disparity, fears 
of a male-dominated digital world seem perfectly rational. New York's prestige 
sales in November – driven by the Macklowe Collection at Sotheby's and the Cox 
Collection at Christie's – were once again dominated by the likes of Warhol, 
Van Gogh, Picasso, Monet, Twombly, Rothko, Giacometti, Richter, etc. 
But things are changing...

Frida Kahlo was the top-selling female artist at the November auctions this 
year, but she was behind eighteen men. A study published by Ken Bromley Art 
Supplies in 2020 revealed that the Mexican painter ranked second among the 
world's most searched artists on Google (first in 29 countries) behind Leonardo 
Da Vinci. 

Diego y yo (1949) is one of the most important paintings by Frida Kahlo that 
doesn't belong to a museum. On 16 November 2021 it fetched $34 million at 
Sotheby's, 22 times its previous value in 1990. Although it was a very 
impressive result for the Mexican artist, Frida Kahlo is still not competing 
with Andy Warhol, whose signature generated $165 million at the November 2021 
prestige auctions. 

Top 10 female artists at auction in November 2021
Global ranking – Artist – Auction Turnover
18th – Frida KAHLO (1907-1954):                 $34,883,000
28th – Agnes MARTIN (1912-2004):                $21,765,500
30th – Cecily BROWN (1969- ):                   $20,706,150
32nd –  Joan MITCHELL (1926-1992):              $20,053,500
41st – Georgia O'KEEFFE (1887-1986):            $14,561,300
52nd – Yayoi KUSAMA (1929-):                     $9,198,600
53rd  – Lee BONTECOU (1931-):                    $9,176,500
58th – Helen FRANKENTHALER (1928-2011):     	 $8,177,100
59th – Cindy SHERMAN (1954-):                    $8,162,100
62nd – Tamara DE LEMPICKA (1898-1980):           $7,896,300

Over the past decade, female artists under 40 have nevertheless established 
themselves as the most successful artists of their generation on the auction 
market. In 2013 - 2014, collectors became enamoured with the work of Tauba 
Auerbach (1981) represented by the Paula Cooper gallery. This trend has 
gradually intensified to the point where the turnover ranking of artists born 
after 1985 (for November 2021) is heavily dominated by female painters.

Top 10 artists born after 1985 at auction in November 2021
Global ranking – Artist – Auction turnover
1st –  Avery SINGER (1987-):                $4,638,900
2nd – Toyin Ojih ODUTOLA (1985-):           $2,235,900
3rd – Flora YUKHNOVICH (1990 -):            $1,951,100
4th – Jadé FADOJUTIMI (1993-):              $1,053,400
5th – Christina QUARLES (1985-):              $948,000
6th – Jordan CASTEEL (1989-):                 $806,500
7th – Issy WOOD (1993-):                      $768,750
8th – Allison ZUCKERMAN (1990-):              $636,600
9th – Ismail ISSHAQ (1989-):                  $589,300
10th – Oscar MURILLO (1986-):                 $432,900

Image : 
[https://imgpublic.artprice.com/img/wp/sites/11/2021/11/image1-Frida-KAHLO.jpg]

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Artmarket is a global player in the Art Market with, among other structures, 
its Artprice department, world leader in the accumulation, management and 
exploitation of historical and current art market information in databanks 
containing over 30 million indices and auction results, covering more than 
770,000 artists.

Artprice by Artmarket, the world leader in information on the art market, has 
set itself the ambition through its Global Standardized Marketplace to be the 
world's leading Fine Art NFT platform.

Artprice Images(R) allows unlimited access to the largest Art Market image bank 
in the world: no less than 180 million digital images of photographs or 
engraved reproductions of artworks from 1700 to the present day, commented by 
our art historians.

Artmarket with its Artprice department accumulates data on a permanent basis 
from 6300 Auction Houses and produces key Art Market information for the main 
press and media agencies (7,200 publications). Its 5.4 million ('members log 
in'+social media) users have access to ads posted by other members, a network 
that today represents the leading Global Standardized Marketplace(R) to buy and 
sell artworks at a fixed or bid price (auctions regulated by paragraphs 2 and 3 
of Article L 321.3 of France's Commercial Code).

Artmarket with its Artprice department, has been awarded the State label 
"Innovative Company" by the Public Investment Bank (BPI) (for the second time 
in November 2018 for a new period of 3 years) which is supporting the company 
in its project to consolidate its position as a global player in the market art.

Artprice's 2020/21 Contemporary Art Market Report by Artmarket.com:
https://www.artprice.com/artprice-reports/the-contemporary-art-market-report-2021


Artprice by Artmarket's 2020 Global Art Market Report published in March 2021:
https://www.artprice.com/artprice-reports/the-art-market-in-2020

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Source:  Artmarket.com
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